Side-by-side Instagram profile comparison of Apartment Therapy vs Studio McGee. Followers, engagement, activity, and performance compared.
Profile Overview
Account size, health metrics, and growth indicators
Account Health
@apartmenttherapy
100
Excellent
Account Health
@studiomcgee
100
Excellent
3.5M
Followers
46%
968
Following
13.6K
Posts
68%
Healthy ratio
Studio McGee
@studiomcgee
Designing homes and making life beautiful. Shop our collection @mcgeeandco. See us @netflix @masterclass @youtube. NYT Best Seller The Art of Home.
4.1M
Followers
54%
2.9K
Following
6.4K
Posts
32%
Healthy ratio
Key Metrics Head-to-Head
Advanced Metrics
Account Tier
3.5M followers
Range: 1M-10M
@apartmenttherapy
4.1M followers
Range: 1M-10M
@studiomcgee
Engagement Quality
@apartmenttherapy
0.05%
Benchmark: 0.2-0.5%
@studiomcgee
0.13%
Benchmark: 0.2-0.5%
Following/Followers Ratio
@apartmenttherapy
1:3.6K
Very influential
@studiomcgee
1:1.4K
Very influential
Comment-to-Like Ratio
Higher = more thoughtful engagement
Virality Potential
Engagement per 1K followers (0-100 scale)
Content Density(posts per 1K followers)
@apartmenttherapy
3.94
Active@studiomcgee
1.59
ActiveJolygram Intelligence Metrics
Advanced analytics combining reach, engagement, content quality, and growth patterns
Growth Velocity Index
Recent growth momentum
Audience Quality Score
Quality of follower base
Content Performance Index
Engagement per follower
Overall Influence Index
Combined influence potential
Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.
Top Posts
@geeviesplace's 735-square-foot Minnesota rental is filled with mostly secondhand finds. "I would describe my personal style as timeless, bohemian chic, maybe even Cottage Core. I’m most attracted to pieces that will stay in style rather than temporary trends," Geevie says. See more of this home at the link in our bio ✨
Introducing Willow Creek Estate. Inspired by the rugged beauty of Park City and balanced with a softer, more refined point of view, this home was designed to feel as though it has evolved over time, layered with warmth, elegance, and rustic character. Watch the full home tour at our link in bio. Builder: @bigcanyonhomesinc Architect: @harthowerton
studiomcgee has 7.9K more likes on their top post
Hashtag Strategy
1
With Hashtags
11
Without Hashtags
1
With Hashtags
11
Without Hashtags
Engagement Trends
-37.6%
Engagement shift
Likes
Comments
-57.9%
Engagement shift
Likes
Comments
@apartmenttherapy shows better recent momentum
Posting Rhythm
@apartmenttherapy
@studiomcgee
Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.
Expert Verdict
Overall Verdict:
@studiomcgee leads in most key metrics.
Followers
@studiomcgee dominates in reach and follower volume.
Engagement Rate
@studiomcgee delivers higher engagement relative to audience size.
Quick Summary
Data updated based on recent public posts.
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FAQ: @apartmenttherapy vs @studiomcgee
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