blizzard
epicgames

Side-by-side Instagram profile comparison of Blizzard Entertainment vs Epic Games Store. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@blizzard

90

Excellent

Account Health

@epicgames

100

Excellent

Instagram profile picture of @blizzard

Blizzard Entertainment

@blizzard

Official Instagram of Blizzard Entertainment

922K

Followers

13%

58

Following

645

Posts

13%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing
Leader
Instagram profile picture of @epicgames

Epic Games Store

@epicgames

A curated digital storefront available on Mobile, PC & Mac. 🆓 Weekly Free Games 🛒 Sales & Deals 🤩 Get Epic Rewards 🎁 Gifting Now Available

6.1M

Followers

87%

138

Following

4.4K

Posts

87%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading

Key Metrics Head-to-Head

@blizzard
2
Trailing on metrics
Competition
VS
Profile 2 Ahead
@epicgames
4
Winning on metrics
@blizzard
Detailed Breakdown
@epicgames
922K
Followers
85% ahead
6.1M
58
Following
58% ahead
138
645
Total Posts
85% ahead
4.4K
1.81%
Engagement Rate
91% ahead
0.16%
16.3K
Avg Likes
42% ahead
9.4K
349
Avg Comments
9% ahead
384
blizzard2 - 4🏆 epicgames

Advanced Metrics

Authority Score
Winner
73
Expert
@blizzard
Reach20/25
Engagement10/30
Ratio20/20
Consistency13/15
Verification10/10
Authority Score
68
Expert
@epicgames
Reach22/25
Engagement1/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Large

922K followers

Range: 500K-1M

@blizzard

Mega

6.1M followers

Range: 1M-10M

@epicgames

Influence Index
Winner
69
/ 100
@blizzard
Influence Index
66
/ 100
@epicgames

Engagement Quality

@blizzard

1.81%

Benchmark: 0.5-1%

Average

@epicgames

0.16%

Benchmark: 0.2-0.5%

Low

Following/Followers Ratio

@blizzard

1:15.9K

Very influential

Excellent

@epicgames

1:44.4K

Very influential

Excellent

Comment-to-Like Ratio

@blizzard2.1%
@epicgames4.1%

Higher = more thoughtful engagement

Virality Potential

@blizzard17.7
@epicgames1.5

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@blizzard

0.70

Moderate

@epicgames

0.72

Moderate

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

blizzard51
epicgames41
Difference: 10 points

Audience Quality Score

Quality of follower base

blizzard51
epicgames41
Difference: 10 points

Content Performance Index

Engagement per follower

blizzard18
epicgames2
Difference: 16 points

Overall Influence Index

Combined influence potential

blizzard65
epicgames64
Difference: 1 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Winner
Top post by @blizzard

For 35 years, Blizzard has been shaped by the worlds we build - and the players who bring them to life. You’ve fought through World of Warcraft, battled in Diablo, played your cards in Hearthstone, and held the line in Overwatch. We’ve come a long way together. And now, the next chapter begins. Over the next few weeks, each world will showcase what comes next. If these games mean something to you, we’d love to see you there.

@blizzard
124K
2.6K
Top post by @epicgames

Wondering how to download and install the Epic Games Store on your Android? We’ve got ya covered 👆

@epicgames
30.3K
930
🏆 124K likesVS30.3K likes

blizzard has 93.8K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@blizzard

1

With Hashtags

11

Without Hashtags

Avg per post0.4
Avg Likes449
Avg Comments15
Hashtags show no clear boost
#cosplay#blizzcon#blizzconcosplay#blizzard#blizzconcommunitynight
@epicgames

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags show no clear boost

@blizzard has stronger hashtag impact

Engagement Trends

@blizzard
Falling

-79.3%

Engagement shift

-79%

Likes

-82%

Comments

Older posts avg27.7K
Recent posts avg5.7K
Stronger Trend
@epicgames
Falling

-67.6%

Engagement shift

-66%

Likes

-94%

Comments

Older posts avg14.8K
Recent posts avg4.8K

@epicgames shows better recent momentum

Posting Rhythm

@blizzard

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Wednesday
Consistency14%

@epicgames

Posts/Week
12.0
Avg Days Between Posts
0.1
Most Active Day
Thursday
Consistency5%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@blizzard delivers higher engagement relative to audience size.

The comparison shows @epicgames outperforming @blizzard most notably in Followers.

Followers

@epicgames dominates in reach and follower volume.

Engagement Rate

@blizzard delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

Popular Intelligence Delta

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Results FAQ

FAQ: @blizzard vs @epicgames

Specific questions about this head-to-head comparison

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