cbum
maccosmetics

Side-by-side Instagram profile comparison of Chris Bumstead vs M·A·C Cosmetics. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@cbum

100

Excellent

Account Health

@maccosmetics

100

Excellent

Instagram profile picture of @cbum

Chris Bumstead

@cbum

Classic Physique Mr. Olympia x6🇨🇦 Owner: @RawNutrition @BumEnergy @STNDRD @Gymshark @VaughnsTreats @ReviveMD Training App👇🏻

25.8M

Followers

52%

1.1K

Following

2.4K

Posts

44%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing
Leader
Instagram profile picture of @maccosmetics

M·A·C Cosmetics

@maccosmetics

All Ages, All Races, All Genders

23.4M

Followers

48%

1.4K

Following

3.1K

Posts

56%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading

Key Metrics Head-to-Head

@cbum
4
Winning on metrics
Competition
VS
Profile 1 Ahead
@maccosmetics
2
Trailing on metrics
@cbum
Detailed Breakdown
@maccosmetics
25.8M
Followers
9% ahead
23.4M
1.1K
Following
22% ahead
1.4K
2.4K
Total Posts
20% ahead
3.1K
1.89%
Engagement Rate
98% ahead
0.04%
487.6K
Avg Likes
98% ahead
8.3K
1.3K
Avg Comments
90% ahead
132
🏆 cbum4 - 2maccosmetics

Advanced Metrics

Authority Score
Winner
80
Elite
@cbum
Reach25/25
Engagement10/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
70
Expert
@maccosmetics
Reach25/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Celebrity

25.8M followers

Range: 10M+

@cbum

Celebrity

23.4M followers

Range: 10M+

@maccosmetics

Influence Index
Winner
79
/ 100
@cbum
Influence Index
70
/ 100
@maccosmetics

Engagement Quality

@cbum

1.89%

Benchmark: 0.1-0.2%

Average

@maccosmetics

0.04%

Benchmark: 0.1-0.2%

Low

Following/Followers Ratio

@cbum

1:23.7K

Very influential

Excellent

@maccosmetics

1:16.8K

Very influential

Excellent

Comment-to-Like Ratio

@cbum0.3%
@maccosmetics1.6%

Higher = more thoughtful engagement

Virality Potential

@cbum18.9
@maccosmetics0.4

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@cbum

0.09

Low

@maccosmetics

0.13

Moderate

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

cbum51
maccosmetics40
Difference: 11 points

Audience Quality Score

Quality of follower base

cbum51
maccosmetics40
Difference: 11 points

Content Performance Index

Engagement per follower

cbum19
maccosmetics0
Difference: 19 points

Overall Influence Index

Combined influence potential

cbum72
maccosmetics61
Difference: 11 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Winner
Top post by @cbum

Friendly reminder (to myself) being a skinny b*tch is a state of mind.

@cbum
969.3K
3K
Top post by @maccosmetics

EVERYONE GET MORE GAY RIGHT NOW. Happy Pride from MAC 🏳️‍🌈🏳️‍⚧️ Celebrating all ages, all races, all genders – always.

@maccosmetics
26K
355
🏆 969.3K likesVS26K likes

cbum has 943.3K more likes on their top post

Hashtag Strategy

@cbum

1

With Hashtags

11

Without Hashtags

Avg per post0.2
Avg Likes296.7K
Avg Comments1.3K
Hashtags show no clear boost
#portraitswithbum#jcpennyportrait
Stronger Hashtag Use
@maccosmetics

6

With Hashtags

6

Without Hashtags

Avg per post0.5
Avg Likes7.1K
Avg Comments148
Hashtags show no clear boost
#macsquirt#maclovespride#maclipcombo#maczine

@maccosmetics has stronger hashtag impact

Engagement Trends

Stronger Trend
@cbum
Falling

-12.3%

Engagement shift

-12%

Likes

-13%

Comments

Older posts avg520.9K
Recent posts avg456.9K
@maccosmetics
Falling

-63.0%

Engagement shift

-63%

Likes

-67%

Comments

Older posts avg12.3K
Recent posts avg4.5K

@cbum shows better recent momentum

Posting Rhythm

@cbum

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Monday
Consistency61%

@maccosmetics

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Wednesday
Consistency51%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@cbum leads in most key metrics.

The comparison shows @cbum outperforming @maccosmetics most notably in Engagement Rate.

Followers

@cbum dominates in reach and follower volume.

Engagement Rate

@cbum delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @cbum vs @maccosmetics

Specific questions about this head-to-head comparison

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