cnet
mkbhd

Side-by-side Instagram profile comparison of CNET vs Marques Brownlee. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@cnet

100

Excellent

Account Health

@mkbhd

100

Excellent

Instagram profile picture of @cnet

CNET

@cnet

Your guide to a better future.

1.4M

Followers

22%

317

Following

10.7K

Posts

84%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing
Leader
Instagram profile picture of @mkbhd

Marques Brownlee

@mkbhd

I promise I won't overdo the filters.

5.2M

Followers

78%

568

Following

2.1K

Posts

16%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading

Key Metrics Head-to-Head

@cnet
1
Trailing on metrics
Competition
VS
Profile 2 Ahead
@mkbhd
5
Winning on metrics
@cnet
Detailed Breakdown
@mkbhd
1.4M
Followers
72% ahead
5.2M
317
Following
44% ahead
568
10.7K
Total Posts
80% ahead
2.1K
0.12%
Engagement Rate
93% ahead
1.77%
1.6K
Avg Likes
98% ahead
90.7K
52
Avg Comments
96% ahead
1.4K
cnet1 - 5🏆 mkbhd

Advanced Metrics

Authority Score
68
Expert
@cnet
Reach22/25
Engagement1/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
Winner
77
Expert
@mkbhd
Reach22/25
Engagement10/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Mega

1.4M followers

Range: 1M-10M

@cnet

Mega

5.2M followers

Range: 1M-10M

@mkbhd

Influence Index
66
/ 100
@cnet
Influence Index
Winner
74
/ 100
@mkbhd

Engagement Quality

@cnet

0.12%

Benchmark: 0.2-0.5%

Low

@mkbhd

1.77%

Benchmark: 0.2-0.5%

Average

Following/Followers Ratio

@cnet

1:4.5K

Very influential

Excellent

@mkbhd

1:9.1K

Very influential

Excellent

Comment-to-Like Ratio

@cnet3.2%
@mkbhd1.5%

Higher = more thoughtful engagement

Virality Potential

@cnet1.1
@mkbhd17.5

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@cnet

7.41

Active

@mkbhd

0.41

Moderate

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

cnet41
mkbhd51
Difference: 10 points

Audience Quality Score

Quality of follower base

cnet41
mkbhd51
Difference: 10 points

Content Performance Index

Engagement per follower

cnet1
mkbhd18
Difference: 17 points

Overall Influence Index

Combined influence potential

cnet40
mkbhd70
Difference: 30 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @cnet

To demo the node sandbox in the OpenClaw Windows Companion, the Microsoft showed off this attempt at a risky command. #openclaw #windows #microsoftbuild #ai #programming

@cnet
6.6K
171
Winner
Top post by @mkbhd

Every iPhone. Same photo.

@mkbhd
360.8K
5.8K
6.6K likesVS360.8K likes 🏆

mkbhd has 354.2K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@cnet

11

With Hashtags

1

Without Hashtags

Avg per post4.3
Avg Likes1.8K
Avg Comments57
Hashtags increase engagement
#microsoftbuild#ai#ces2026#lego#microsoft
@mkbhd

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags show no clear boost

@cnet has stronger hashtag impact

Engagement Trends

@cnet
Falling

-30.8%

Engagement shift

-30%

Likes

-56%

Comments

Older posts avg2K
Recent posts avg1.4K
Stronger Trend
@mkbhd
Falling

-18.1%

Engagement shift

-18%

Likes

-28%

Comments

Older posts avg101.3K
Recent posts avg82.9K

@mkbhd shows better recent momentum

Posting Rhythm

@cnet

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Wednesday
Consistency7%

@mkbhd

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Monday
Consistency39%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@mkbhd leads in most key metrics.

The comparison shows @mkbhd outperforming @cnet most notably in Followers.

Followers

@mkbhd dominates in reach and follower volume.

Engagement Rate

@mkbhd delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

Popular Intelligence Delta

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Results FAQ

FAQ: @cnet vs @mkbhd

Specific questions about this head-to-head comparison

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