discovery
natgeo

Side-by-side Instagram profile comparison of Discovery vs National Geographic. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@discovery

100

Excellent

Account Health

@natgeo

100

Excellent

Instagram profile picture of @discovery

Discovery

@discovery

We’ll bring the 🌍 to you.

19.7M

Followers

7%

936

Following

5.8K

Posts

16%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing
Leader
Instagram profile picture of @natgeo

National Geographic

@natgeo

Step into wonder and find your inner explorer with National Geographic 🌎

269.4M

Followers

93%

194

Following

31.7K

Posts

84%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading

Key Metrics Head-to-Head

@discovery
2
Trailing on metrics
Competition
VS
Profile 2 Ahead
@natgeo
4
Winning on metrics
@discovery
Detailed Breakdown
@natgeo
19.7M
Followers
93% ahead
269.4M
936
Following
79% ahead
194
5.8K
Total Posts
82% ahead
31.7K
0.02%
Engagement Rate
34% ahead
0.02%
4.8K
Avg Likes
89% ahead
43.1K
39
Avg Comments
85% ahead
259
discovery2 - 4🏆 natgeo

Advanced Metrics

Authority Score
70
Expert
@discovery
Reach25/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
70
Expert
@natgeo
Reach25/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Celebrity

19.7M followers

Range: 10M+

@discovery

Celebrity

269.4M followers

Range: 10M+

@natgeo

Influence Index
70
/ 100
@discovery
Influence Index
70
/ 100
@natgeo

Engagement Quality

@discovery

0.02%

Benchmark: 0.1-0.2%

Low

@natgeo

0.02%

Benchmark: 0.1-0.2%

Low

Following/Followers Ratio

@discovery

1:21.1K

Very influential

Excellent

@natgeo

1:1.4M

Very influential

Excellent

Comment-to-Like Ratio

@discovery0.8%
@natgeo0.6%

Higher = more thoughtful engagement

Virality Potential

@discovery0.2
@natgeo0.2

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@discovery

0.29

Moderate

@natgeo

0.12

Moderate

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

discovery40
natgeo40

Audience Quality Score

Quality of follower base

discovery40
natgeo40

Content Performance Index

Engagement per follower

discovery0
natgeo0
Difference: 0 points

Overall Influence Index

Combined influence potential

discovery52
natgeo65
Difference: 13 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @discovery

A powerful tornado tears through everything in its path 🌪️ New episode of In the Eye of the Storm: Chasers Sunday at 10P. #EyeoftheStormChasers

@discovery
8.9K
90
Winner
Top post by @natgeo

Let's all take a moment and appreciate the sound of rain enveloping the grasslands. ⛈️ #HostilePlanet is now streaming on @DisneyPlus.

@natgeo
99.5K
451
8.9K likesVS99.5K likes 🏆

natgeo has 90.6K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@discovery

12

With Hashtags

0

Without Hashtags

Avg per post1.8
Avg Likes4.8K
Avg Comments39
Hashtags increase engagement
#deadliestcatch#wildlife#eyeofthestormchasers#tigertuesday#tiger
@natgeo

4

With Hashtags

8

Without Hashtags

Avg per post0.3
Avg Likes52.4K
Avg Comments339
Hashtags increase engagement
#bestoftheworld#hostileplanet

@discovery has stronger hashtag impact

Engagement Trends

Stronger Trend
@discovery
Falling

-26.7%

Engagement shift

-27%

Likes

-9%

Comments

Older posts avg5.6K
Recent posts avg4.1K
@natgeo
Falling

-51.3%

Engagement shift

-51%

Likes

-33%

Comments

Older posts avg58.3K
Recent posts avg28.4K

@discovery shows better recent momentum

Posting Rhythm

@discovery

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Saturday
Consistency40%

@natgeo

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Tuesday
Consistency11%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@discovery delivers higher engagement relative to audience size.

The comparison shows @natgeo outperforming @discovery most notably in Followers.

Followers

@natgeo dominates in reach and follower volume.

Engagement Rate

@discovery delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

Popular Intelligence Delta

Popular Comparisons

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Results FAQ

FAQ: @discovery vs @natgeo

Specific questions about this head-to-head comparison

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