discovery
nature_org

Side-by-side Instagram profile comparison of Discovery vs The Nature Conservancy. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@discovery

100

Excellent

Account Health

@nature_org

95

Excellent

Leader
Instagram profile picture of @discovery

Discovery

@discovery

We’ll bring the 🌍 to you.

19.7M

Followers

95%

936

Following

5.8K

Posts

58%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading
Instagram profile picture of @nature_org

The Nature Conservancy

@nature_org

Together, we can create a world where people and nature thrive. 🌍💚

975.6K

Followers

5%

629

Following

4.2K

Posts

42%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing

Key Metrics Head-to-Head

@discovery
5
Winning on metrics
Competition
VS
Profile 1 Ahead
@nature_org
1
Trailing on metrics
@discovery
Detailed Breakdown
@nature_org
19.7M
Followers
95% ahead
975.6K
936
Following
33% ahead
629
5.8K
Total Posts
28% ahead
4.2K
0.02%
Engagement Rate
77% ahead
0.10%
4.8K
Avg Likes
79% ahead
1K
39
Avg Comments
77% ahead
9
🏆 discovery5 - 1nature_org

Advanced Metrics

Authority Score
Winner
70
Expert
@discovery
Reach25/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
66
Expert
@nature_org
Reach20/25
Engagement1/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Celebrity

19.7M followers

Range: 10M+

@discovery

Large

975.6K followers

Range: 500K-1M

@nature_org

Influence Index
Winner
70
/ 100
@discovery
Influence Index
61
/ 100
@nature_org

Engagement Quality

@discovery

0.02%

Benchmark: 0.1-0.2%

Low

@nature_org

0.10%

Benchmark: 0.5-1%

Low

Following/Followers Ratio

@discovery

1:21.1K

Very influential

Excellent

@nature_org

1:1.6K

Very influential

Excellent

Comment-to-Like Ratio

@discovery0.8%
@nature_org0.9%

Higher = more thoughtful engagement

Virality Potential

@discovery0.2
@nature_org1.0

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@discovery

0.29

Moderate

@nature_org

4.31

Active

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

discovery40
nature_org41
Difference: 1 points

Audience Quality Score

Quality of follower base

discovery40
nature_org41
Difference: 1 points

Content Performance Index

Engagement per follower

discovery0
nature_org1
Difference: 1 points

Overall Influence Index

Combined influence potential

discovery52
nature_org37
Difference: 15 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Winner
Top post by @discovery

A powerful tornado tears through everything in its path 🌪️ New episode of In the Eye of the Storm: Chasers Sunday at 10P. #EyeoftheStormChasers

@discovery
8.9K
90
Top post by @nature_org

Diversity drives the natural world, and it drives us at The Nature Conservancy, too. 🌈 This Pride Month, we celebrate our LGBTQ+ colleagues and the role they play in advancing our mission for a healthier planet. A stronger, more inclusive community helps both nature and people thrive. Happy Pride Month!

@nature_org
2.1K
26
🏆 8.9K likesVS2.1K likes

discovery has 6.8K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@discovery

12

With Hashtags

0

Without Hashtags

Avg per post1.8
Avg Likes4.8K
Avg Comments39
Hashtags increase engagement
#deadliestcatch#wildlife#eyeofthestormchasers#tigertuesday#tiger
@nature_org

2

With Hashtags

10

Without Hashtags

Avg per post0.2
Avg Likes1.1K
Avg Comments8
Hashtags increase engagement
#goldenhour#internationaldayofbiodiversity

@discovery has stronger hashtag impact

Engagement Trends

@discovery
Falling

-26.7%

Engagement shift

-27%

Likes

-9%

Comments

Older posts avg5.6K
Recent posts avg4.1K
Stronger Trend
@nature_org
Rising

+10.5%

Engagement shift

+11%

Likes

-2%

Comments

Older posts avg972
Recent posts avg1.1K

@nature_org shows better recent momentum

Posting Rhythm

@discovery

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Saturday
Consistency40%

@nature_org

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Monday
Consistency56%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@nature_org delivers higher engagement relative to audience size.

The comparison shows @discovery outperforming @nature_org most notably in Followers.

Followers

@discovery dominates in reach and follower volume.

Engagement Rate

@nature_org delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @discovery vs @nature_org

Specific questions about this head-to-head comparison

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