em_henderson
ikea

Side-by-side Instagram profile comparison of Emily Henderson vs IKEA. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@em_henderson

100

Excellent

Account Health

@ikea

100

Excellent

Leader
Instagram profile picture of @em_henderson

Emily Henderson

@em_henderson

Stylist & writer, making design approachable 🤍 Design resources, inspo, & guides on my daily blog ✨ Find everything below ⤵️

1.1M

Followers

38%

4.4K

Following

7.3K

Posts

84%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading
Instagram profile picture of @ikea

IKEA

@ikea

Hej!👋 Creating a better everyday life for the many people.

1.8M

Followers

62%

52

Following

1.4K

Posts

16%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing

Key Metrics Head-to-Head

@em_henderson
5
Winning on metrics
Competition
VS
Profile 1 Ahead
@ikea
1
Trailing on metrics
@em_henderson
Detailed Breakdown
@ikea
1.1M
Followers
39% ahead
1.8M
4.4K
Following
99% ahead
52
7.3K
Total Posts
81% ahead
1.4K
1.51%
Engagement Rate
83% ahead
0.26%
16K
Avg Likes
71% ahead
4.6K
691
Avg Comments
93% ahead
49
🏆 em_henderson5 - 1ikea

Advanced Metrics

Authority Score
Winner
77
Expert
@em_henderson
Reach22/25
Engagement10/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
69
Expert
@ikea
Reach22/25
Engagement2/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Mega

1.1M followers

Range: 1M-10M

@em_henderson

Mega

1.8M followers

Range: 1M-10M

@ikea

Influence Index
Winner
73
/ 100
@em_henderson
Influence Index
66
/ 100
@ikea

Engagement Quality

@em_henderson

1.51%

Benchmark: 0.2-0.5%

Average

@ikea

0.26%

Benchmark: 0.2-0.5%

Low

Following/Followers Ratio

@em_henderson

0.0040

Very influential

Excellent

@ikea

1:34.7K

Very influential

Excellent

Comment-to-Like Ratio

@em_henderson4.3%
@ikea1.1%

Higher = more thoughtful engagement

Virality Potential

@em_henderson14.5
@ikea2.6

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@em_henderson

6.60

Active

@ikea

0.78

Moderate

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

em_henderson49
ikea42
Difference: 7 points

Audience Quality Score

Quality of follower base

em_henderson49
ikea42
Difference: 7 points

Content Performance Index

Engagement per follower

em_henderson15
ikea3
Difference: 13 points

Overall Influence Index

Combined influence potential

em_henderson65
ikea48
Difference: 17 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Winner
Top post by @em_henderson

Here are just a few things I love about our funny farm :) which one is your fav?

@em_henderson
150.5K
641
Top post by @ikea

It’s baaaaaack! ✨ Since its debut in 1995, the IKEA PS collection has been pushing the boundaries of Scandinavian design making it available to the many. For the 10th edition of #IKEAPS2026, we gathered 12 designers and briefed them to explore playful functionality: where everyday function meets unexpected elements of playfulness. Discover 44 pieces: from an air-filled easy chair to lamps, a solid pine cabinet, hand-blown glass, and rugs. Each piece designed to appeal to our inherent human curiosity with mischievous details that will bring joy to your everyday. Tap the 🔗 in bio to read more about this collection. Available from 14 May onwards. Please contact your nearest IKEA store for more details.

@ikea
28.7K
209
🏆 150.5K likesVS28.7K likes

em_henderson has 121.8K more likes on their top post

Hashtag Strategy

@em_henderson

3

With Hashtags

9

Without Hashtags

Avg per post0.3
Avg Likes1.4K
Avg Comments343
Hashtags show no clear boost
#anthropartner#cupshe#cupshepartner#ad
Stronger Hashtag Use
@ikea

12

With Hashtags

0

Without Hashtags

Avg per post1.3
Avg Likes4.6K
Avg Comments49
Hashtags increase engagement
#lifeathome#ikeaps2026#terrsjö#västmärke#hållbar

@ikea has stronger hashtag impact

Engagement Trends

@em_henderson
Falling

-88.4%

Engagement shift

-90%

Likes

-52%

Comments

Older posts avg29.9K
Recent posts avg3.5K
Stronger Trend
@ikea
Falling

-54.0%

Engagement shift

-54%

Likes

-45%

Comments

Older posts avg6.4K
Recent posts avg2.9K

@ikea shows better recent momentum

Posting Rhythm

@em_henderson

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Wednesday
Consistency12%

@ikea

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Thursday
Consistency56%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@em_henderson delivers higher engagement relative to audience size.

The comparison shows @ikea outperforming @em_henderson most notably in Followers.

Followers

@ikea dominates in reach and follower volume.

Engagement Rate

@em_henderson delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @em_henderson vs @ikea

Specific questions about this head-to-head comparison

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