Side-by-side Instagram profile comparison of Glossier vs Ulta Beauty. Followers, engagement, activity, and performance compared.
Profile Overview
Account size, health metrics, and growth indicators
Account Health
@glossier
100
Excellent
Account Health
@ultabeauty
100
Excellent
Glossier
@glossier
✨Skin first. Makeup second.™️ 😀👋 @sephora @sephoramiddleeast @sephorauk @Spacenk @Meccabeauty
3.2M
Followers
29%
3.6K
Following
5.9K
Posts
41%
Healthy ratio
7.6M
Followers
71%
1.9K
Following
8.5K
Posts
59%
Healthy ratio
Key Metrics Head-to-Head
Advanced Metrics
Account Tier
3.2M followers
Range: 1M-10M
@glossier
7.6M followers
Range: 1M-10M
@ultabeauty
Engagement Quality
@glossier
0.14%
Benchmark: 0.2-0.5%
@ultabeauty
0.01%
Benchmark: 0.2-0.5%
Following/Followers Ratio
@glossier
0.0011
Very influential
@ultabeauty
1:4.1K
Very influential
Comment-to-Like Ratio
Higher = more thoughtful engagement
Virality Potential
Engagement per 1K followers (0-100 scale)
Content Density(posts per 1K followers)
@glossier
1.89
Active@ultabeauty
1.12
ActiveJolygram Intelligence Metrics
Advanced analytics combining reach, engagement, content quality, and growth patterns
Growth Velocity Index
Recent growth momentum
Audience Quality Score
Quality of follower base
Content Performance Index
Engagement per follower
Overall Influence Index
Combined influence potential
Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.
Top Posts
glossier has 10.9K more likes on their top post
Hashtag Strategy
0
With Hashtags
12
Without Hashtags
3
With Hashtags
9
Without Hashtags
@ultabeauty has stronger hashtag impact
Engagement Trends
-47.4%
Engagement shift
Likes
Comments
-44.1%
Engagement shift
Likes
Comments
@ultabeauty shows better recent momentum
Posting Rhythm
@glossier
@ultabeauty
Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.
Expert Verdict
Overall Verdict:
@glossier delivers higher engagement relative to audience size.
Followers
@ultabeauty dominates in reach and follower volume.
Engagement Rate
@glossier delivers higher engagement relative to audience size.
Quick Summary
Data updated based on recent public posts.
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FAQ: @glossier vs @ultabeauty
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