Side-by-side Instagram profile comparison of CNN vs The New York Times. Followers, engagement, activity, and performance compared.
Profile Overview
Account size, health metrics, and growth indicators
Account Health
@cnn
100
Excellent
Account Health
@nytimes
100
Excellent

CNN
@cnn
Asking the hard questions and bringing unique perspective from across the globe. This is CNN.
23M
Followers
53%
322
Following
26.3K
Posts
52%
Healthy ratio
Key Metrics Head-to-Head
Advanced Metrics
Account Tier
23M followers
Range: 10M+
@cnn
20.1M followers
Range: 10M+
@nytimes
Engagement Quality
@cnn
0.01%
Benchmark: 0.1-0.2%
@nytimes
0.15%
Benchmark: 0.1-0.2%
Following/Followers Ratio
@cnn
1:71.3K
Very influential
@nytimes
1:31.8K
Very influential
Comment-to-Like Ratio
Higher = more thoughtful engagement
Virality Potential
Engagement per 1K followers (0-100 scale)
Content Density(posts per 1K followers)
@cnn
1.15
Active@nytimes
1.20
ActiveJolygram Intelligence Metrics
Advanced analytics combining reach, engagement, content quality, and growth patterns
Growth Velocity Index
Recent growth momentum
Audience Quality Score
Quality of follower base
Content Performance Index
Engagement per follower
Overall Influence Index
Combined influence potential
Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.
Top Posts

Josh Turek, a two-time Paralympic gold medalist in wheelchair basketball, is projected to win the Democratic nomination for the US Senate, defeating state Sen. Zach Wahls in a hard-fought race that underscored party divisions. CNN’s @jeffzeleny explains what this means for the midterms in November. Read more at the link in our bio.

As soon as we decided to make a list of the 30 greatest living American songwriters, we could guess how readers would respond to the results: with a combination of enthusiasm and outrage, quickly letting us know which of their favorites we had unconscionably forgotten. We didn’t want all that passion to go undocumented. So we invited readers to assemble their own list in a formal poll. More than 25,000 ballots were cast, producing nearly 12,000 distinct choices. We spent weeks combing through the votes to tabulate the results. Finally, here they are: the top 100 songwriters, according to our readers. They’re annotated throughout with facts, testimonials and interesting patterns we noticed in the data. Read more about the list and the songwriters voters think we missed at the link in our bio.
nytimes has 99.4K more likes on their top post
Hashtag Strategy
0
With Hashtags
12
Without Hashtags
1
With Hashtags
11
Without Hashtags
@nytimes has stronger hashtag impact
Engagement Trends
-48.9%
Engagement shift
Likes
Comments
-68.2%
Engagement shift
Likes
Comments
@cnn shows better recent momentum
Posting Rhythm
@cnn
@nytimes
Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.
Expert Verdict
Overall Verdict:
@nytimes delivers higher engagement relative to audience size.
Followers
@cnn dominates in reach and follower volume.
Engagement Rate
@nytimes delivers higher engagement relative to audience size.
Quick Summary
Data updated based on recent public posts.
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