Side-by-side Instagram profile comparison of The New York Times vs TIME. Followers, engagement, activity, and performance compared.
Profile Overview
Account size, health metrics, and growth indicators
Account Health
@nytimes
100
Excellent
Account Health
@time
100
Excellent
20.1M
Followers
61%
632
Following
24.2K
Posts
67%
Healthy ratio
12.8M
Followers
39%
280
Following
12.1K
Posts
33%
Healthy ratio
Key Metrics Head-to-Head
Advanced Metrics
Account Tier
20.1M followers
Range: 10M+
@nytimes
12.8M followers
Range: 10M+
@time
Engagement Quality
@nytimes
0.15%
Benchmark: 0.1-0.2%
@time
0.23%
Benchmark: 0.1-0.2%
Following/Followers Ratio
@nytimes
1:31.8K
Very influential
@time
1:45.5K
Very influential
Comment-to-Like Ratio
Higher = more thoughtful engagement
Virality Potential
Engagement per 1K followers (0-100 scale)
Content Density(posts per 1K followers)
@nytimes
1.20
Active@time
0.95
ModerateJolygram Intelligence Metrics
Advanced analytics combining reach, engagement, content quality, and growth patterns
Growth Velocity Index
Recent growth momentum
Audience Quality Score
Quality of follower base
Content Performance Index
Engagement per follower
Overall Influence Index
Combined influence potential
Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.
Top Posts
As soon as we decided to make a list of the 30 greatest living American songwriters, we could guess how readers would respond to the results: with a combination of enthusiasm and outrage, quickly letting us know which of their favorites we had unconscionably forgotten. We didn’t want all that passion to go undocumented. So we invited readers to assemble their own list in a formal poll. More than 25,000 ballots were cast, producing nearly 12,000 distinct choices. We spent weeks combing through the votes to tabulate the results. Finally, here they are: the top 100 songwriters, according to our readers. They’re annotated throughout with facts, testimonials and interesting patterns we noticed in the data. Read more about the list and the songwriters voters think we missed at the link in our bio.
What if actor Simu Liu and figure skater Alysa Liu switched jobs for a day? "You'd do amazingly," Simu tells her, "I would literally get a concussion and die." In our new video series, TIME100 Seconds — in which we bring together honorees from past TIME100 lists for a 100-second conversation — we hear from 2022 honoree Simu Liu and 2026 honoree Alysa Liu on their shared last name, their career trajectories, and more.
time has 17.4K more likes on their top post
Hashtag Strategy
1
With Hashtags
11
Without Hashtags
0
With Hashtags
12
Without Hashtags
@nytimes has stronger hashtag impact
Engagement Trends
-68.2%
Engagement shift
Likes
Comments
-42.8%
Engagement shift
Likes
Comments
@time shows better recent momentum
Posting Rhythm
@nytimes
@time
Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.
Expert Verdict
Overall Verdict:
@time delivers higher engagement relative to audience size.
Followers
@nytimes dominates in reach and follower volume.
Engagement Rate
@time delivers higher engagement relative to audience size.
Quick Summary
Data updated based on recent public posts.
Popular Comparisons
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FAQ: @nytimes vs @time
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