apartmenttherapy
ispydiy

Side-by-side Instagram profile comparison of Apartment Therapy vs Jenni Yolo | I SPY DIY. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@apartmenttherapy

100

Excellent

Account Health

@ispydiy

95

Excellent

Leader
Instagram profile picture of @apartmenttherapy

Apartment Therapy

@apartmenttherapy

Helping everyone to live happy, healthy lives at home. ✨

3.5M

Followers

92%

968

Following

13.6K

Posts

73%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading
Instagram profile picture of @ispydiy

Jenni Yolo | I SPY DIY

@ispydiy

DIYer, Designer & Lover of antiques 🤍 Handcrafted products & workshops at @yolohomeco Watch Season 1&2 of “Makeover by Monday” on @hbo Milwaukee, WI

307.7K

Followers

8%

1.3K

Following

5.1K

Posts

27%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing

Key Metrics Head-to-Head

@apartmenttherapy
2
Trailing on metrics
Competition
VS
Profile 2 Ahead
@ispydiy
4
Winning on metrics
@apartmenttherapy
Detailed Breakdown
@ispydiy
3.5M
Followers
91% ahead
307.7K
968
Following
26% ahead
1.3K
13.6K
Total Posts
63% ahead
5.1K
0.06%
Engagement Rate
99% ahead
6.77%
2.2K
Avg Likes
89% ahead
20.7K
20
Avg Comments
84% ahead
129
apartmenttherapy2 - 4🏆 ispydiy

Advanced Metrics

Authority Score
67
Expert
@apartmenttherapy
Reach22/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
Winner
89
Elite
@ispydiy
Reach17/25
Engagement27/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Mega

3.5M followers

Range: 1M-10M

@apartmenttherapy

Medium

307.7K followers

Range: 50K-500K

@ispydiy

Influence Index
65
/ 100
@apartmenttherapy
Influence Index
Winner
85
/ 100
@ispydiy

Engagement Quality

@apartmenttherapy

0.06%

Benchmark: 0.2-0.5%

Low

@ispydiy

6.77%

Benchmark: 1-3%

Excellent

Following/Followers Ratio

@apartmenttherapy

1:3.6K

Very influential

Excellent

@ispydiy

0.0043

Very influential

Excellent

Comment-to-Like Ratio

@apartmenttherapy0.9%
@ispydiy0.6%

Higher = more thoughtful engagement

Virality Potential

@apartmenttherapy0.6
@ispydiy67.3

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@apartmenttherapy

3.94

Active

@ispydiy

16.60

Very Active

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

apartmenttherapy40
ispydiy81
Difference: 41 points

Audience Quality Score

Quality of follower base

apartmenttherapy40
ispydiy81
Difference: 41 points

Content Performance Index

Engagement per follower

apartmenttherapy1
ispydiy68
Difference: 67 points

Overall Influence Index

Combined influence potential

apartmenttherapy43
ispydiy80
Difference: 37 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @apartmenttherapy

@geeviesplace's 735-square-foot Minnesota rental is filled with mostly secondhand finds. "I would describe my personal style as timeless, bohemian chic, maybe even Cottage Core. I’m most attracted to pieces that will stay in style rather than temporary trends," Geevie says. See more of this home at the link in our bio ✨

@apartmenttherapy
8.5K
41
Winner
Top post by @ispydiy

Just *some* tile.. 😆 I’ve designed rooms where every detail was planned out from the start, and others where the design evolved along the way. This bathroom had me SO stumped, but I just kept moving forward, trusting (more like hoping 🤞🏻) it would come together. The checkerboard shower tile was actually a last minute change!! What a bummer it would’ve been if I had chickened out on that bold choice?! It MAKES the space! #jenniyolohome #beforeandafter

@ispydiy
221K
556
8.5K likesVS221K likes 🏆

ispydiy has 212.5K more likes on their top post

Hashtag Strategy

@apartmenttherapy

1

With Hashtags

11

Without Hashtags

Avg per post0.1
Avg Likes462
Avg Comments8
Hashtags show no clear boost
#ad
Stronger Hashtag Use
@ispydiy

8

With Hashtags

4

Without Hashtags

Avg per post1.6
Avg Likes29.1K
Avg Comments166
Hashtags increase engagement
#jenniyolohome#makeoverbymonday#magnolianetwork#beforeandafter#linkinbio

@ispydiy has stronger hashtag impact

Engagement Trends

Stronger Trend
@apartmenttherapy
Falling

-6.9%

Engagement shift

-7%

Likes

+89%

Comments

Older posts avg2.3K
Recent posts avg2.1K
@ispydiy
Falling

-93.1%

Engagement shift

-93%

Likes

-79%

Comments

Older posts avg39K
Recent posts avg2.7K

@apartmenttherapy shows better recent momentum

Posting Rhythm

@apartmenttherapy

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Monday
Consistency42%

@ispydiy

Posts/Week
12.0
Avg Days Between Posts
0.1
Most Active Day
Friday
Consistency6%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@ispydiy delivers higher engagement relative to audience size.

The comparison shows @apartmenttherapy outperforming @ispydiy most notably in Followers.

Followers

@apartmenttherapy dominates in reach and follower volume.

Engagement Rate

@ispydiy delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @apartmenttherapy vs @ispydiy

Specific questions about this head-to-head comparison

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