apple
wired

Side-by-side Instagram profile comparison of apple vs WIRED. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@apple

100

Excellent

Account Health

@wired

100

Excellent

Leader
Instagram profile picture of @apple

apple

@apple

Everyone has a story to tell. #ShotoniPhone

36.6M

Followers

94%

9

Following

1.3K

Posts

10%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading
Instagram profile picture of @wired

WIRED

@wired

For Future Reference. Read our latest ⬇️

2.3M

Followers

6%

77

Following

12.5K

Posts

90%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing

Key Metrics Head-to-Head

@apple
3
Tied on metrics
Competition
VS
Even Match
@wired
3
Tied on metrics
@apple
Detailed Breakdown
@wired
36.6M
Followers
94% ahead
2.3M
9
Following
88% ahead
77
1.3K
Total Posts
89% ahead
12.5K
0.13%
Engagement Rate
38% ahead
0.20%
45.9K
Avg Likes
90% ahead
4.5K
472
Avg Comments
66% ahead
161
apple3 - 3wired

Advanced Metrics

Authority Score
Winner
71
Expert
@apple
Reach25/25
Engagement1/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
69
Expert
@wired
Reach22/25
Engagement2/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Celebrity

36.6M followers

Range: 10M+

@apple

Mega

2.3M followers

Range: 1M-10M

@wired

Influence Index
Winner
71
/ 100
@apple
Influence Index
66
/ 100
@wired

Engagement Quality

@apple

0.13%

Benchmark: 0.1-0.2%

Low

@wired

0.20%

Benchmark: 0.2-0.5%

Low

Following/Followers Ratio

@apple

1:4.1M

Very influential

Excellent

@wired

1:29.5K

Very influential

Excellent

Comment-to-Like Ratio

@apple1.0%
@wired3.6%

Higher = more thoughtful engagement

Virality Potential

@apple1.3
@wired2.0

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@apple

0.04

Low

@wired

5.50

Active

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

apple41
wired41

Audience Quality Score

Quality of follower base

apple41
wired41

Content Performance Index

Engagement per follower

apple1
wired2
Difference: 1 points

Overall Influence Index

Combined influence potential

apple65
wired49
Difference: 16 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Winner
Top post by @apple

Frozen formations #ShotoniPhone by Michaela S. @michaelacarrot

@apple
154.3K
716
Top post by @wired

The news business isn’t just any business — it serves a vital role in our democracy, recognized by the First Amendment. But media outlets can’t serve that role if they’re bankrupt. And as a result, news readers often find themselves blocked by paywalls from reading important stories about government business. "That experience is particularly frustrating for readers who are unable to access the groundbreaking investigative reports outlets like Wired magazine have been publishing, particularly over the first couple months of the Trump administration," the Freedom of the Press Foundation release reads. "Fortunately, Wired has a solution — it’s going to stop paywalling articles that are primarily based on public records obtained through the Freedom of Information Act." Access to journalism based on public records is more important than ever at this moment, with government websites and records disappearing, DOGE doing its best to operate outside the public’s view, and the National Archive in disarray. We’re excited to be the first publication to partner with @freedomofthepressfoundation to offer this for our new coverage. And if you want to support our journalism directly, you can do so by tapping the 🔗 in bio to subscribe.

@wired
23.9K
653
🏆 154.3K likesVS23.9K likes

apple has 130.4K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@apple

12

With Hashtags

0

Without Hashtags

Avg per post1.0
Avg Likes45.9K
Avg Comments472
Hashtags increase engagement
#shotoniphone#shotoniphone17pro#shotoniphone17
@wired

1

With Hashtags

11

Without Hashtags

Avg per post0.2
Avg Likes1K
Avg Comments11
Hashtags show no clear boost
#uncannyvalley#thebiginterview

@apple has stronger hashtag impact

Engagement Trends

@apple
Falling

-64.9%

Engagement shift

-65%

Likes

-46%

Comments

Older posts avg68.6K
Recent posts avg24.1K
Stronger Trend
@wired
Falling

-40.7%

Engagement shift

-41%

Likes

-42%

Comments

Older posts avg5.8K
Recent posts avg3.4K

@wired shows better recent momentum

Posting Rhythm

@apple

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Wednesday
Consistency51%

@wired

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Tuesday
Consistency4%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@wired delivers higher engagement relative to audience size.

The comparison shows @apple outperforming @wired most notably in Followers.

Followers

@apple dominates in reach and follower volume.

Engagement Rate

@wired delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @apple vs @wired

Specific questions about this head-to-head comparison

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Popular Comparisons: @apple vs @wired

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