asos
hermes

Side-by-side Instagram profile comparison of ASOS vs Hermès. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@asos

75

Good

Account Health

@hermes

100

Excellent

Instagram profile picture of @asos

ASOS

@asos

Style Each Moment

14.6M

Followers

48%

1.1K

Following

86

Posts

2%

F/F Ratio1:0.0

Healthy ratio

Content DensityLow
Activity StatusPublic
Comparison📉 Trailing
Leader
Instagram profile picture of @hermes

Hermès

@hermes

Hermès, contemporary artisan since 1837.

15.5M

Followers

52%

0

Following

3.4K

Posts

98%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading

Key Metrics Head-to-Head

@asos
1
Trailing on metrics
Competition
VS
Profile 2 Ahead
@hermes
5
Winning on metrics
@asos
Detailed Breakdown
@hermes
14.6M
Followers
6% ahead
15.5M
1.1K
Following
100% ahead
0
86
Total Posts
97% ahead
3.4K
0.00%
Engagement Rate
100% ahead
0.04%
-1
Avg Likes
100% ahead
5.5K
11
Avg Comments
83% ahead
66
asos1 - 5🏆 hermes

Advanced Metrics

Authority Score
61
Expert
@asos
Reach25/25
Engagement0/30
Ratio20/20
Consistency6/15
Verification10/10
Authority Score
Winner
70
Expert
@hermes
Reach25/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Celebrity

14.6M followers

Range: 10M+

@asos

Celebrity

15.5M followers

Range: 10M+

@hermes

Influence Index
70
/ 100
@asos
Influence Index
70
/ 100
@hermes

Engagement Quality

@asos

0.00%

Benchmark: 0.1-0.2%

Low

@hermes

0.04%

Benchmark: 0.1-0.2%

Low

Following/Followers Ratio

@asos

1:12.7K

Very influential

Excellent

@hermes

1:InfinityM

Very influential

Excellent

Comment-to-Like Ratio

@asos-1100.0%
@hermes1.2%

Higher = more thoughtful engagement

Virality Potential

@asos-0.0
@hermes0.4

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@asos

0.01

Low

@hermes

0.22

Moderate

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

asos39
hermes40
Difference: 1 points

Audience Quality Score

Quality of follower base

asos40
hermes40

Content Performance Index

Engagement per follower

asos0
hermes0
Difference: 0 points

Overall Influence Index

Combined influence potential

asos40
hermes54
Difference: 14 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @asos

Introducing @alice_mcgrath_ summer plans sold separately ​

@asos
-1
4
Winner
Top post by @hermes

Barks and quacks 🐕‍🦺🦆 Swipe to unveil the line-up.   Canine style by @ropvanmierlo   #DogsOrDucks #DogsCoat #HermesSellier #Hermes

@hermes
20.9K
201
-1 likesVS20.9K likes 🏆

hermes has 20.9K more likes on their top post

Hashtag Strategy

@asos

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags show no clear boost
Stronger Hashtag Use
@hermes

12

With Hashtags

0

Without Hashtags

Avg per post4.0
Avg Likes5.5K
Avg Comments66
Hashtags increase engagement
#hermes#liveshow#fallwinter2026#hermesfemme#hermeshome

@hermes has stronger hashtag impact

Engagement Trends

Stronger Trend
@asos
Falling

-6.5%

Engagement shift

+0%

Likes

-6%

Comments

Older posts avg10
Recent posts avg10
@hermes
Falling

-77.3%

Engagement shift

-77%

Likes

-73%

Comments

Older posts avg9.1K
Recent posts avg2.1K

@asos shows better recent momentum

Posting Rhythm

@asos

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Sunday
Consistency44%

@hermes

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Tuesday
Consistency43%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@hermes leads in most key metrics.

The comparison shows @hermes outperforming @asos most notably in Engagement Rate.

Followers

@hermes dominates in reach and follower volume.

Engagement Rate

@hermes delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

Popular Intelligence Delta

Popular Comparisons

See how these accounts stack up

Results FAQ

FAQ: @asos vs @hermes

Specific questions about this head-to-head comparison

Still have questions?

Contact us

Popular Comparisons: @asos vs @hermes

asos vs hermesasos vs hermes Instagramasos and hermes comparedCompare asos and hermesasos versus hermes on Instagramasos vs hermes follower countasos vs hermes engagement statsasos hermes Instagram comparisonWho has more followers: asos or hermes?asos vs hermes profile statsasos or hermes – who performs better?asos vs hermes side by sideASOS vs HermèsASOS Hermès Instagram comparisonCompare ASOS and Hermès