audubonsociety
usinterior

Side-by-side Instagram profile comparison of National Audubon Society vs Department of the Interior. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@audubonsociety

100

Excellent

Account Health

@usinterior

100

Excellent

Instagram profile picture of @audubonsociety

National Audubon Society

@audubonsociety

Audubon protects birds and the places they need, today and tomorrow.

1.2M

Followers

32%

1.3K

Following

7.6K

Posts

51%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing
Leader
Instagram profile picture of @usinterior

Department of the Interior

@usinterior

Stewarding Conservation and Powering Our Future.

2.5M

Followers

68%

6K

Following

7.2K

Posts

49%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading

Key Metrics Head-to-Head

@audubonsociety
2
Trailing on metrics
Competition
VS
Profile 2 Ahead
@usinterior
4
Winning on metrics
@audubonsociety
Detailed Breakdown
@usinterior
1.2M
Followers
52% ahead
2.5M
1.3K
Following
78% ahead
6K
7.6K
Total Posts
5% ahead
7.2K
0.48%
Engagement Rate
43% ahead
0.27%
5.6K
Avg Likes
14% ahead
6.5K
31
Avg Comments
85% ahead
211
audubonsociety2 - 4🏆 usinterior

Advanced Metrics

Authority Score
Winner
71
Expert
@audubonsociety
Reach22/25
Engagement4/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
69
Expert
@usinterior
Reach22/25
Engagement2/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Mega

1.2M followers

Range: 1M-10M

@audubonsociety

Mega

2.5M followers

Range: 1M-10M

@usinterior

Influence Index
Winner
67
/ 100
@audubonsociety
Influence Index
66
/ 100
@usinterior

Engagement Quality

@audubonsociety

0.48%

Benchmark: 0.2-0.5%

Low

@usinterior

0.27%

Benchmark: 0.2-0.5%

Low

Following/Followers Ratio

@audubonsociety

0.0011

Very influential

Excellent

@usinterior

0.0024

Very influential

Excellent

Comment-to-Like Ratio

@audubonsociety0.6%
@usinterior3.3%

Higher = more thoughtful engagement

Virality Potential

@audubonsociety4.7
@usinterior2.6

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@audubonsociety

6.42

Active

@usinterior

2.91

Active

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

audubonsociety43
usinterior42
Difference: 1 points

Audience Quality Score

Quality of follower base

audubonsociety43
usinterior42
Difference: 1 points

Content Performance Index

Engagement per follower

audubonsociety5
usinterior3
Difference: 2 points

Overall Influence Index

Combined influence potential

audubonsociety50
usinterior54
Difference: 4 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @audubonsociety

Did you know that female Anna's Hummingbirds incubate their eggs and feed the young without any help from the male? 🪺 Those tasks keep her on the move for weeks. A female Anna's hummingbird feeds her chick. 📷: Shravan Sundaram/Audubon Photography Awards

@audubonsociety
16.6K
65
Winner
Top post by @usinterior

Decline is a choice. Decay is a choice. But thanks to @POTUS, America is choosing renewal over resignation, restoration over deterioration and beauty over blight. Today, Columbus Circle once again reflects the pride, strength and promise of the United States of America.

@usinterior
20.9K
1.9K
16.6K likesVS20.9K likes 🏆

usinterior has 4.3K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@audubonsociety

2

With Hashtags

10

Without Hashtags

Avg per post0.3
Avg Likes4.5K
Avg Comments24
Hashtags show no clear boost
#worldmigratorybirdday#findingrefuge#duckstamp#ducks
@usinterior

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags show no clear boost

@audubonsociety has stronger hashtag impact

Engagement Trends

@audubonsociety
Rising

+28.1%

Engagement shift

+28%

Likes

+8%

Comments

Older posts avg4.9K
Recent posts avg6.3K
Stronger Trend
@usinterior
Rising

+49.7%

Engagement shift

+45%

Likes

+334%

Comments

Older posts avg5.4K
Recent posts avg8K

@usinterior shows better recent momentum

Posting Rhythm

@audubonsociety

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Saturday
Consistency10%

@usinterior

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Sunday
Consistency90%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@audubonsociety delivers higher engagement relative to audience size.

The comparison shows @usinterior outperforming @audubonsociety most notably in Followers.

Followers

@usinterior dominates in reach and follower volume.

Engagement Rate

@audubonsociety delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @audubonsociety vs @usinterior

Specific questions about this head-to-head comparison

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