avicii
hm

Side-by-side Instagram profile comparison of Avicii vs H&M. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@avicii

100

Excellent

Account Health

@hm

90

Excellent

Instagram profile picture of @avicii

Avicii

@avicii

Honoring the memory of Tim 'Avicii' Bergling. Managed in collaboration with the Bergling family. @timberglingfoundation

7.1M

Followers

16%

142

Following

1.3K

Posts

73%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing
Leader
Instagram profile picture of @hm

H&M

@hm

Serving since 1947

38M

Followers

84%

173

Following

495

Posts

27%

F/F Ratio1:0.0

Healthy ratio

Content DensityMedium
Activity StatusPublic
Comparison🔝 Leading

Key Metrics Head-to-Head

@avicii
4
Winning on metrics
Competition
VS
Profile 1 Ahead
@hm
2
Trailing on metrics
@avicii
Detailed Breakdown
@hm
7.1M
Followers
81% ahead
38M
142
Following
18% ahead
173
1.3K
Total Posts
63% ahead
495
1.52%
Engagement Rate
99% ahead
0.01%
105.7K
Avg Likes
95% ahead
5.3K
1.2K
Avg Comments
93% ahead
86
🏆 avicii4 - 2hm

Advanced Metrics

Authority Score
Winner
77
Expert
@avicii
Reach22/25
Engagement10/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
66
Expert
@hm
Reach25/25
Engagement0/30
Ratio20/20
Consistency11/15
Verification10/10

Account Tier

Mega

7.1M followers

Range: 1M-10M

@avicii

Celebrity

38M followers

Range: 10M+

@hm

Influence Index
Winner
73
/ 100
@avicii
Influence Index
70
/ 100
@hm

Engagement Quality

@avicii

1.52%

Benchmark: 0.2-0.5%

Average

@hm

0.01%

Benchmark: 0.1-0.2%

Low

Following/Followers Ratio

@avicii

1:49.7K

Very influential

Excellent

@hm

1:219.4K

Very influential

Excellent

Comment-to-Like Ratio

@avicii1.2%
@hm1.6%

Higher = more thoughtful engagement

Virality Potential

@avicii15.0
@hm0.1

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@avicii

0.19

Moderate

@hm

0.01

Low

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

avicii49
hm40
Difference: 9 points

Audience Quality Score

Quality of follower base

avicii49
hm40
Difference: 9 points

Content Performance Index

Engagement per follower

avicii15
hm0
Difference: 15 points

Overall Influence Index

Combined influence potential

avicii69
hm53
Difference: 16 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Winner
Top post by @avicii

When “Wake Me Up” first premiered at Ultra Music Festival in 2013, the song was initially met with confusion and skepticism. The unconventional use of a live bluegrass band on stage, along with the unexpected blend of genres, was far from what the crowd had expected from an Avicii set.   But as fans began taking in the lyrics, the melodies, and the genre-bending sound, “Wake Me Up” quickly soared to global success, topping charts around the world as the soundtrack of a generation.   Now, almost 13 years since its release, “Wake Me Up” has passed 3 billion streams on Spotify, making it the most-streamed song by a Swedish artist on the platform. This remarkable milestone stands not only as a testament to its timeless significance but also echoes the profound impact Tim left on electronic dance music ◢ ◤

@avicii
443.4K
5.2K
Top post by @hm

Seen at the H&M Studio Resort event in Los Angeles. Collection is out now. @lauraharrier @charlotteslawrence @hoskelsa @truewhitaker

@hm
18.2K
94
🏆 443.4K likesVS18.2K likes

avicii has 425.1K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@avicii

1

With Hashtags

11

Without Hashtags

Avg per post0.1
Avg Likes32.9K
Avg Comments558
Hashtags show no clear boost
#avicii
@hm

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags show no clear boost

@avicii has stronger hashtag impact

Engagement Trends

Stronger Trend
@avicii
Rising

+101.9%

Engagement shift

+102%

Likes

+100%

Comments

Older posts avg70.8K
Recent posts avg143K
@hm
Falling

-55.3%

Engagement shift

-56%

Likes

-25%

Comments

Older posts avg7.4K
Recent posts avg3.3K

@avicii shows better recent momentum

Posting Rhythm

@avicii

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Thursday
Consistency19%

@hm

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Monday
Consistency56%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@avicii delivers higher engagement relative to audience size.

The comparison shows @hm outperforming @avicii most notably in Followers.

Followers

@hm dominates in reach and follower volume.

Engagement Rate

@avicii delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @avicii vs @hm

Specific questions about this head-to-head comparison

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