billboard
washingtonpost

Side-by-side Instagram profile comparison of billboard vs The Washington Post. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@billboard

100

Excellent

Account Health

@washingtonpost

100

Excellent

Leader
Instagram profile picture of @billboard

billboard

@billboard

@billboardcharts @billboardlatin @billboardhiphop @billboardcountry @billboarddance @shopbillboard @billboardfamily @billboardontherecord link👇

17.5M

Followers

70%

2.5K

Following

45.4K

Posts

64%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading
Instagram profile picture of @washingtonpost

The Washington Post

@washingtonpost

Delivering the news and helping you understand complex topics 🗞 @postpolitics @poststyle @postclimate

7.5M

Followers

30%

190

Following

25.9K

Posts

36%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing

Key Metrics Head-to-Head

@billboard
3
Tied on metrics
Competition
VS
Even Match
@washingtonpost
3
Tied on metrics
@billboard
Detailed Breakdown
@washingtonpost
17.5M
Followers
57% ahead
7.5M
2.5K
Following
93% ahead
190
45.4K
Total Posts
43% ahead
25.9K
0.03%
Engagement Rate
79% ahead
0.13%
4.7K
Avg Likes
50% ahead
9.4K
125
Avg Comments
51% ahead
254
billboard3 - 3washingtonpost

Advanced Metrics

Authority Score
Winner
70
Expert
@billboard
Reach25/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
68
Expert
@washingtonpost
Reach22/25
Engagement1/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Celebrity

17.5M followers

Range: 10M+

@billboard

Mega

7.5M followers

Range: 1M-10M

@washingtonpost

Influence Index
Winner
70
/ 100
@billboard
Influence Index
66
/ 100
@washingtonpost

Engagement Quality

@billboard

0.03%

Benchmark: 0.1-0.2%

Low

@washingtonpost

0.13%

Benchmark: 0.2-0.5%

Low

Following/Followers Ratio

@billboard

1:6.9K

Very influential

Excellent

@washingtonpost

1:39.7K

Very influential

Excellent

Comment-to-Like Ratio

@billboard2.7%
@washingtonpost2.7%

Higher = more thoughtful engagement

Virality Potential

@billboard0.3
@washingtonpost1.3

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@billboard

2.60

Active

@washingtonpost

3.43

Active

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

billboard40
washingtonpost41
Difference: 1 points

Audience Quality Score

Quality of follower base

billboard40
washingtonpost41
Difference: 1 points

Content Performance Index

Engagement per follower

billboard0
washingtonpost1
Difference: 1 points

Overall Influence Index

Combined influence potential

billboard52
washingtonpost64
Difference: 12 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @billboard

Yung Miami’s “Spend Dat” debuts at No. 66 on this week’s Hot 100, becoming the highest-charting solo hit of her career! 📈 She previously charted on the Hot 100 with “Rap Freaks” in 2021 and “Don’t Play With It” in 2023.

@billboard
18.5K
952
Winner
Top post by @washingtonpost

New York City Mayor Zohran Mamdani jokingly signed an executive order repealing bedtime for kids for the duration of the 2026 NBA Finals, whose games start at 8:30 p.m. EST. "As Mayor, you’re forced to make many difficult decisions," Mamdani wrote on X with images of the fake order. "This was not one of them." This is the first time the New York Knicks will play in the NBA Finals since 1999. Game 1 against the San Antonio Spurs will be on Wednesday, June 3.

@washingtonpost
32.6K
392
18.5K likesVS32.6K likes 🏆

washingtonpost has 14.1K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@billboard

2

With Hashtags

10

Without Hashtags

Avg per post0.2
Avg Likes5.4K
Avg Comments30
Hashtags increase engagement
#ad#billboard200
@washingtonpost

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags show no clear boost

@billboard has stronger hashtag impact

Engagement Trends

Stronger Trend
@billboard
Rising

+23.9%

Engagement shift

+22%

Likes

+127%

Comments

Older posts avg4.3K
Recent posts avg5.3K
@washingtonpost
Falling

-45.5%

Engagement shift

-46%

Likes

-40%

Comments

Older posts avg12.5K
Recent posts avg6.8K

@billboard shows better recent momentum

Posting Rhythm

@billboard

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Wednesday
Consistency5%

@washingtonpost

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Tuesday
Consistency25%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@washingtonpost delivers higher engagement relative to audience size.

The comparison shows @billboard outperforming @washingtonpost most notably in Followers.

Followers

@billboard dominates in reach and follower volume.

Engagement Rate

@washingtonpost delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @billboard vs @washingtonpost

Specific questions about this head-to-head comparison

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