elfcosmetics
hudabeauty

Side-by-side Instagram profile comparison of e.l.f. Cosmetics vs HUDA BEAUTY. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@elfcosmetics

100

Excellent

Account Health

@hudabeauty

100

Excellent

Instagram profile picture of @elfcosmetics

e.l.f. Cosmetics

@elfcosmetics

The best of beauty for every 👀👄🤩 ✨e.l.f. Clean. Vegan. Cruelty-free. Fair Trade Certified. @elfskincare = our skincare BFF

7.6M

Followers

12%

1.4K

Following

11.3K

Posts

77%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing
Leader
Instagram profile picture of @hudabeauty

HUDA BEAUTY

@hudabeauty

BEAUTY IS SELF MADE 🩷 By Makeup Artist & Blogger @huda Products tested on Huda, NOT animals Tune into @hudahotline 📞

56.1M

Followers

88%

1.8K

Following

3.3K

Posts

23%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading

Key Metrics Head-to-Head

@elfcosmetics
2
Trailing on metrics
Competition
VS
Profile 2 Ahead
@hudabeauty
4
Winning on metrics
@elfcosmetics
Detailed Breakdown
@hudabeauty
7.6M
Followers
87% ahead
56.1M
1.4K
Following
24% ahead
1.8K
11.3K
Total Posts
71% ahead
3.3K
0.09%
Engagement Rate
36% ahead
0.06%
7K
Avg Likes
74% ahead
26.9K
197
Avg Comments
97% ahead
6.9K
elfcosmetics2 - 4🏆 hudabeauty

Advanced Metrics

Authority Score
67
Expert
@elfcosmetics
Reach22/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
Winner
70
Expert
@hudabeauty
Reach25/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Mega

7.6M followers

Range: 1M-10M

@elfcosmetics

Celebrity

56.1M followers

Range: 10M+

@hudabeauty

Influence Index
65
/ 100
@elfcosmetics
Influence Index
Winner
70
/ 100
@hudabeauty

Engagement Quality

@elfcosmetics

0.09%

Benchmark: 0.2-0.5%

Low

@hudabeauty

0.06%

Benchmark: 0.1-0.2%

Low

Following/Followers Ratio

@elfcosmetics

1:5.4K

Very influential

Excellent

@hudabeauty

1:30.4K

Very influential

Excellent

Comment-to-Like Ratio

@elfcosmetics2.8%
@hudabeauty25.5%

Higher = more thoughtful engagement

Virality Potential

@elfcosmetics0.9
@hudabeauty0.5

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@elfcosmetics

1.50

Active

@hudabeauty

0.06

Low

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

elfcosmetics41
hudabeauty40
Difference: 1 points

Audience Quality Score

Quality of follower base

elfcosmetics41
hudabeauty40
Difference: 1 points

Content Performance Index

Engagement per follower

elfcosmetics1
hudabeauty1
Difference: 0 points

Overall Influence Index

Combined influence potential

elfcosmetics58
hudabeauty65
Difference: 7 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @elfcosmetics

New lip look loading... 💋 Which duo are you locking in? Drop your emoji combo in the comments! ⬇️ 🆕 Main Stain Lip Marker ($5): A buildable, long-lasting lip stain marker that lines, contours and fills in your lips for transfer-resistant color and a natural-looking finish. 💄 Glow Reviver Lip Oil ($9): An ultra-glossy tinted lip oil that nourishes, hydrates and enhances your lips’ natural color Shop these lippies on elfcosmetics.com and the e.l.f. app! 🫶 Main Stain Lip Marker: 💜 Mauvelous 🔥 Hotvine 🩰 Balletcore ❤️ Gone Garnet 🫖 Chai Me 🍫 Molten Chocolate 🌹 Rose Macaron ✨ Beigebait Glow Reviver Lip Oil: 💖 Pink Quartz 💸 Money Mauve 💋 Rose Envy 🍎 Red Delicious 💎 Crystal Clear 🍯 Honey Talks 🤎 Hot As Fudge 😍 Jam Session Main Stain Lip Marker: 🇺🇸 Available now on TikTok Shop and @amazon, Coming online to @target, @ultabeauty May 31, Coming to @walmart May 31, Coming in-store to @target, @ultabeauty, @cvspharmacy June 7, Coming online to @walgreens June 17 and in-store June 28, Coming to @heb, @krogerco and @meijerstores this summer 🇨🇦 Coming online to @shoppersbeauty, @walmartcanada, @amazonca May 31, Coming in-store to @shoppersbeauty and @walmartcanada this summer 🇬🇧 Coming to online and in-store to @superdrug and @bootsuk plus @amazonuk June 17 🇲🇽 Coming to @ultabeautymx June 14 and @sephoramx June 16 🌍 Coming to @mein_rossmann, @rossmannpl, @dm_deutschland June 12, Coming to @douglasitalia June 24, Coming to @amazon.it, @amazonde, @amazon.nl, @amazon.belgium June 24, Coming to @saetherbeauty and @nykaacosmetics this summer, Coming to @sephoramiddleeast fall 2026 #MainStainLipMarker #GlowReviverLipOil #elfcosmetics

@elfcosmetics
14.1K
529
Winner
Top post by @hudabeauty

If lost, please return us to the Easy Bake section 👀 🎥: @halaalbouchi

@hudabeauty
65.2K
428
14.1K likesVS65.2K likes 🏆

hudabeauty has 51K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@elfcosmetics

11

With Hashtags

1

Without Hashtags

Avg per post2.0
Avg Likes7.3K
Avg Comments198
Hashtags increase engagement
#elfcosmetics#mainstainlipmarker#setitbright#softglamblush#heart2art
@hudabeauty

1

With Hashtags

11

Without Hashtags

Avg per post0.4
Avg Likes40.9K
Avg Comments294
Hashtags increase engagement
#hudabeauty#hudabeautypr#makeupinfluencer#makeupartist#hudabeautyeasybake

@elfcosmetics has stronger hashtag impact

Engagement Trends

@elfcosmetics
Falling

-48.8%

Engagement shift

-49%

Likes

-49%

Comments

Older posts avg9.5K
Recent posts avg4.9K
Stronger Trend
@hudabeauty
Falling

-10.7%

Engagement shift

-46%

Likes

+1634%

Comments

Older posts avg35.7K
Recent posts avg31.9K

@hudabeauty shows better recent momentum

Posting Rhythm

@elfcosmetics

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Monday
Consistency53%

@hudabeauty

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Sunday
Consistency48%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@elfcosmetics delivers higher engagement relative to audience size.

The comparison shows @hudabeauty outperforming @elfcosmetics most notably in Followers.

Followers

@hudabeauty dominates in reach and follower volume.

Engagement Rate

@elfcosmetics delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

Popular Intelligence Delta

Popular Comparisons

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Results FAQ

FAQ: @elfcosmetics vs @hudabeauty

Specific questions about this head-to-head comparison

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Popular Comparisons: @elfcosmetics vs @hudabeauty

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