Side-by-side Instagram profile comparison of George Steinmetz vs Department of the Interior. Followers, engagement, activity, and performance compared.
Profile Overview
Account size, health metrics, and growth indicators
Account Health
@geosteinmetz
100
Excellent
Account Health
@usinterior
100
Excellent

George Steinmetz
@geosteinmetz
National Geographic Explorer and NY Times photographer, creating an aerial perspective on population and meeting the needs of 10 billion people.
1M
Followers
29%
1.2K
Following
2.1K
Posts
23%
Healthy ratio
Key Metrics Head-to-Head
Advanced Metrics
Account Tier
1M followers
Range: 1M-10M
@geosteinmetz
2.5M followers
Range: 1M-10M
@usinterior
Engagement Quality
@geosteinmetz
0.42%
Benchmark: 0.2-0.5%
@usinterior
0.28%
Benchmark: 0.2-0.5%
Following/Followers Ratio
@geosteinmetz
0.0011
Very influential
@usinterior
0.0024
Very influential
Comment-to-Like Ratio
Higher = more thoughtful engagement
Virality Potential
Engagement per 1K followers (0-100 scale)
Content Density(posts per 1K followers)
@geosteinmetz
2.02
Active@usinterior
2.91
ActiveJolygram Intelligence Metrics
Advanced analytics combining reach, engagement, content quality, and growth patterns
Growth Velocity Index
Recent growth momentum
Audience Quality Score
Quality of follower base
Content Performance Index
Engagement per follower
Overall Influence Index
Combined influence potential
Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.
Top Posts

Ship breaking is the largest form of recycling on Earth, and is still done the hard way on the coast of Bangladesh. Ships sold for scrap metal are driven onto the mudflats at high tide, then dismantled with blowtorches. The multi-ton chunks are then winched ashore for cutting into smaller pieces and sent to a local smelter. About half of the ships being broken these days are old LNG tankers like this, which no longer meet international safety and efficiency standards. The regulations for ship breakers were changed last year, requiring coveralls, helmets, cranes, and a large concrete slab to ensure that all toxic materials are disposed of properly. This has driven up costs and put most of the ship breakers out of business, as they can’t afford the US$4-5 million required. This old tanker was purchased before the law passed, and is one of the last ships to be broken the old way.
usinterior has 6.7K more likes on their top post
Hashtag Strategy
0
With Hashtags
12
Without Hashtags
0
With Hashtags
12
Without Hashtags
Engagement Trends
-47.4%
Engagement shift
Likes
Comments
+59.9%
Engagement shift
Likes
Comments
@usinterior shows better recent momentum
Posting Rhythm
@geosteinmetz
@usinterior
Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.
Expert Verdict
Overall Verdict:
@geosteinmetz delivers higher engagement relative to audience size.
Followers
@usinterior dominates in reach and follower volume.
Engagement Rate
@geosteinmetz delivers higher engagement relative to audience size.
Quick Summary
Data updated based on recent public posts.
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