hm
miles_art

Side-by-side Instagram profile comparison of H&M vs Miles Johnston. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@hm

90

Excellent

Account Health

@miles_art

100

Excellent

Leader
Instagram profile picture of @hm

H&M

@hm

Serving since 1947

38M

Followers

97%

173

Following

493

Posts

22%

F/F Ratio1:0.0

Healthy ratio

Content DensityMedium
Activity StatusPublic
Comparison🔝 Leading
Instagram profile picture of @miles_art

Miles Johnston

@miles_art

Early Access to my painting masterclass 👇 Oceanic: Print retrospective👇 May 28th London

1.1M

Followers

3%

1.4K

Following

1.8K

Posts

78%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing

Key Metrics Head-to-Head

@hm
1
Trailing on metrics
Competition
VS
Profile 2 Ahead
@miles_art
5
Winning on metrics
@hm
Detailed Breakdown
@miles_art
38M
Followers
97% ahead
1.1M
173
Following
88% ahead
1.4K
493
Total Posts
72% ahead
1.8K
0.01%
Engagement Rate
99% ahead
1.87%
5.2K
Avg Likes
75% ahead
21.1K
89
Avg Comments
64% ahead
248
hm1 - 5🏆 miles_art

Advanced Metrics

Authority Score
66
Expert
@hm
Reach25/25
Engagement0/30
Ratio20/20
Consistency11/15
Verification10/10
Authority Score
Winner
77
Expert
@miles_art
Reach22/25
Engagement10/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Celebrity

38M followers

Range: 10M+

@hm

Mega

1.1M followers

Range: 1M-10M

@miles_art

Influence Index
70
/ 100
@hm
Influence Index
Winner
74
/ 100
@miles_art

Engagement Quality

@hm

0.01%

Benchmark: 0.1-0.2%

Low

@miles_art

1.87%

Benchmark: 0.2-0.5%

Average

Following/Followers Ratio

@hm

1:219.4K

Very influential

Excellent

@miles_art

0.0012

Very influential

Excellent

Comment-to-Like Ratio

@hm1.7%
@miles_art1.2%

Higher = more thoughtful engagement

Virality Potential

@hm0.1
@miles_art18.4

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@hm

0.01

Low

@miles_art

1.55

Active

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

hm40
miles_art51
Difference: 11 points

Audience Quality Score

Quality of follower base

hm40
miles_art51
Difference: 11 points

Content Performance Index

Engagement per follower

hm0
miles_art19
Difference: 19 points

Overall Influence Index

Combined influence potential

hm53
miles_art66
Difference: 13 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @hm

Seen at the H&M Studio Resort event in Los Angeles. Collection is out now. @lauraharrier @charlotteslawrence @hoskelsa @truewhitaker

@hm
18.1K
94
Winner
Top post by @miles_art

Think I'm finally done with this one. still no title

@miles_art
120.4K
1.4K
18.1K likesVS120.4K likes 🏆

miles_art has 102.3K more likes on their top post

Hashtag Strategy

@hm

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags show no clear boost
@miles_art

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags show no clear boost

Engagement Trends

Stronger Trend
@hm
Falling

-51.3%

Engagement shift

-52%

Likes

-25%

Comments

Older posts avg7.2K
Recent posts avg3.5K
@miles_art
Falling

-86.5%

Engagement shift

-86%

Likes

-91%

Comments

Older posts avg37.6K
Recent posts avg5.1K

@hm shows better recent momentum

Posting Rhythm

@hm

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Monday
Consistency56%

@miles_art

Posts/Week
12.0
Avg Days Between Posts
0.2
Most Active Day
Monday
Consistency7%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@miles_art delivers higher engagement relative to audience size.

The comparison shows @hm outperforming @miles_art most notably in Followers.

Followers

@hm dominates in reach and follower volume.

Engagement Rate

@miles_art delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @hm vs @miles_art

Specific questions about this head-to-head comparison

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