hm
zuck

Side-by-side Instagram profile comparison of H&M vs Mark Zuckerberg. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@hm

90

Excellent

Account Health

@zuck

90

Excellent

Leader
Instagram profile picture of @hm

H&M

@hm

Serving since 1947

38M

Followers

69%

173

Following

493

Posts

53%

F/F Ratio1:0.0

Healthy ratio

Content DensityMedium
Activity StatusPublic
Comparison🔝 Leading
Instagram profile picture of @zuck

Mark Zuckerberg

@zuck

I build stuff

17M

Followers

31%

621

Following

431

Posts

47%

F/F Ratio1:0.0

Healthy ratio

Content DensityMedium
Activity StatusPublic
Comparison📉 Trailing

Key Metrics Head-to-Head

@hm
2
Trailing on metrics
Competition
VS
Profile 2 Ahead
@zuck
4
Winning on metrics
@hm
Detailed Breakdown
@zuck
38M
Followers
55% ahead
17M
173
Following
72% ahead
621
493
Total Posts
13% ahead
431
0.01%
Engagement Rate
99% ahead
2.77%
5.2K
Avg Likes
99% ahead
459K
89
Avg Comments
99% ahead
11.3K
hm2 - 4🏆 zuck

Advanced Metrics

Authority Score
66
Expert
@hm
Reach25/25
Engagement0/30
Ratio20/20
Consistency11/15
Verification10/10
Authority Score
Winner
81
Elite
@zuck
Reach25/25
Engagement15/30
Ratio20/20
Consistency11/15
Verification10/10

Account Tier

Celebrity

38M followers

Range: 10M+

@hm

Celebrity

17M followers

Range: 10M+

@zuck

Influence Index
70
/ 100
@hm
Influence Index
Winner
84
/ 100
@zuck

Engagement Quality

@hm

0.01%

Benchmark: 0.1-0.2%

Low

@zuck

2.77%

Benchmark: 0.1-0.2%

Average

Following/Followers Ratio

@hm

1:219.4K

Very influential

Excellent

@zuck

1:27.3K

Very influential

Excellent

Comment-to-Like Ratio

@hm1.7%
@zuck2.5%

Higher = more thoughtful engagement

Virality Potential

@hm0.1
@zuck27.1

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@hm

0.01

Low

@zuck

0.03

Low

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

hm40
zuck57
Difference: 17 points

Audience Quality Score

Quality of follower base

hm40
zuck57
Difference: 17 points

Content Performance Index

Engagement per follower

hm0
zuck28
Difference: 28 points

Overall Influence Index

Combined influence potential

hm53
zuck75
Difference: 22 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @hm

Seen at the H&M Studio Resort event in Los Angeles. Collection is out now. @lauraharrier @charlotteslawrence @hoskelsa @truewhitaker

@hm
18.1K
94
Winner
Top post by @zuck

It's been a year!

@zuck
1.3M
12.5K
18.1K likesVS1.3M likes 🏆

zuck has 1.3M more likes on their top post

Hashtag Strategy

@hm

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags show no clear boost
@zuck

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags show no clear boost

Engagement Trends

@hm
Falling

-51.3%

Engagement shift

-52%

Likes

-25%

Comments

Older posts avg7.2K
Recent posts avg3.5K
Stronger Trend
@zuck
Falling

-28.4%

Engagement shift

-29%

Likes

+13%

Comments

Older posts avg548.1K
Recent posts avg392.4K

@zuck shows better recent momentum

Posting Rhythm

@hm

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Monday
Consistency56%

@zuck

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Tuesday
Consistency38%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@zuck delivers higher engagement relative to audience size.

The comparison shows @hm outperforming @zuck most notably in Followers.

Followers

@hm dominates in reach and follower volume.

Engagement Rate

@zuck delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

Popular Intelligence Delta

Popular Comparisons

See how these accounts stack up

Results FAQ

FAQ: @hm vs @zuck

Specific questions about this head-to-head comparison

Still have questions?

Contact us

Popular Comparisons: @hm vs @zuck

hm vs zuckhm vs zuck Instagramhm and zuck comparedCompare hm and zuckhm versus zuck on Instagramhm vs zuck follower counthm vs zuck engagement statshm zuck Instagram comparisonWho has more followers: hm or zuck?hm vs zuck profile statshm or zuck – who performs better?hm vs zuck side by sideH&M vs Mark ZuckerbergH&M Mark Zuckerberg Instagram comparisonCompare H&M and Mark Zuckerberg