jamescharles
lushcosmetics

Side-by-side Instagram profile comparison of James Charles vs Lush Cosmetics North America. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@jamescharles

100

Excellent

Account Health

@lushcosmetics

65

Good

Leader
Instagram profile picture of @jamescharles

James Charles

@jamescharles

Blend, but don’t blend in. 🎨💞 @painted.co

19M

Followers

84%

692

Following

1.4K

Posts

99%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading

3.7M

Followers

16%

0

Following

9

Posts

1%

F/F Ratio1:0.0

Healthy ratio

Content DensityLow
Activity StatusPublic
Comparison📉 Trailing

Key Metrics Head-to-Head

@jamescharles
5
Winning on metrics
Competition
VS
Profile 1 Ahead
@lushcosmetics
0
Trailing on metrics
@jamescharles
Detailed Breakdown
@lushcosmetics
19M
Followers
81% ahead
3.7M
692
Following
100% ahead
0
1.4K
Total Posts
99% ahead
9
0.01%
Engagement Rate
100% ahead
-0.00%
-1
Avg Likes
-1
1.3K
Avg Comments
100% ahead
0
🏆 jamescharles5 - 0lushcosmetics

Advanced Metrics

Authority Score
Winner
70
Expert
@jamescharles
Reach25/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
52
Established
@lushcosmetics
Reach22/25
Engagement-1/30
Ratio20/20
Consistency1/15
Verification10/10

Account Tier

Celebrity

19M followers

Range: 10M+

@jamescharles

Mega

3.7M followers

Range: 1M-10M

@lushcosmetics

Influence Index
Winner
70
/ 100
@jamescharles
Influence Index
65
/ 100
@lushcosmetics

Engagement Quality

@jamescharles

0.01%

Benchmark: 0.1-0.2%

Low

@lushcosmetics

-0.00%

Benchmark: 0.2-0.5%

Low

Following/Followers Ratio

@jamescharles

1:27.4K

Very influential

Excellent

@lushcosmetics

1:InfinityM

Very influential

Excellent

Comment-to-Like Ratio

@jamescharles-133300.0%
@lushcosmetics0.0%

Higher = more thoughtful engagement

Virality Potential

@jamescharles-0.0
@lushcosmetics-0.0

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@jamescharles

0.07

Low

@lushcosmetics

0.00

Low

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

jamescharles40
lushcosmetics19
Difference: 21 points

Audience Quality Score

Quality of follower base

jamescharles40
lushcosmetics40

Content Performance Index

Engagement per follower

jamescharles0
lushcosmetics0
Difference: 0 points

Overall Influence Index

Combined influence potential

jamescharles43
lushcosmetics38
Difference: 5 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @jamescharles

yes I flew all the way back to coachella just to promote my new song PLZ appreciate the dedication hahahaha

@jamescharles
-1
6.4K
Top post by @lushcosmetics

On Black Friday 2021, following the release of the Facebook Files (which revealed how much Meta knew about the very real harms being caused by their platforms and yet were doing nothing about it), Lush signed out of Instagram, Facebook, TikTok and Snapchat until these platforms took action to provide a safer environment for users. Two years on, has Meta cleaned up its act? Sadly but perhaps not surprisingly, no. Deliberately-addictive algorithms are still filling our feeds with harmful content and misinformation to drive engagement. Meanwhile their surveillance-for-profit business model – one that underpins all the 'Big Tech' companies – tracks our every move and sells our data, making them untold billions. That's why we're campaigning for legislative change that puts the control back in the hands of the people. We've teamed up with People vs Big Tech – a decentralised movement challenging the power and abuses of the Big Tech giants. Introducing The Cloud bath bomb, with 100% of the sales price (minus government taxes) going to People vs Big Tech to fund vital campaigning that takes their message directly to those who hold the power to change the system. Don't lose your head in the cloud. There's a brighter future ahead. Hit the link in bio to join the #BigTechRebellion — Friendly note: we're not back on Instagram. If you'd like to contact us, our Customer Care team will be happy to help here: Phone: 1-888-733-5874 SMS: 1-888-733-5874 Email: [email protected] Live Chat: lush.com & the Lush app

@lushcosmetics
-1
0

Hashtag Strategy

@jamescharles

1

With Hashtags

11

Without Hashtags

Avg per post0.2
Avg Likes-1
Avg Comments475
Hashtags show no clear boost
#coachella#jamescharles
Stronger Hashtag Use
@lushcosmetics

9

With Hashtags

0

Without Hashtags

Avg per post1.0
Avg Likes-1
Avg Comments0
Every post includes hashtags
#bigtechrebellion

@lushcosmetics has stronger hashtag impact

Engagement Trends

Stronger Trend
@jamescharles
Rising

+206.4%

Engagement shift

+0%

Likes

+206%

Comments

Older posts avg656
Recent posts avg2K
@lushcosmetics
Stable

+0.0%

Engagement shift

+0%

Likes

+0%

Comments

Older posts avg-1
Recent posts avg-1

@jamescharles shows better recent momentum

Posting Rhythm

@jamescharles

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Friday
Consistency36%

@lushcosmetics

Posts/Week
9.0
Avg Days Between Posts
0.0
Most Active Day
Friday
Consistency70%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@jamescharles leads in most key metrics.

The comparison shows @jamescharles outperforming @lushcosmetics most notably in Followers.

Followers

@jamescharles dominates in reach and follower volume.

Engagement Rate

@jamescharles delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @jamescharles vs @lushcosmetics

Specific questions about this head-to-head comparison

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