joannagaines
westelm

Side-by-side Instagram profile comparison of Joanna Gaines vs West Elm. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@joannagaines

100

Excellent

Account Health

@westelm

100

Excellent

Leader
Instagram profile picture of @joannagaines

Joanna Gaines

@joannagaines

OG homebody, shopkeeper at heart @magnolia @visitmagnolia @magnoliatable

13.7M

Followers

83%

1.2K

Following

3.4K

Posts

30%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading
Instagram profile picture of @westelm

West Elm

@westelm

Modern furniture & decor for real life

2.7M

Followers

17%

689

Following

7.8K

Posts

70%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing

Key Metrics Head-to-Head

@joannagaines
5
Winning on metrics
Competition
VS
Profile 1 Ahead
@westelm
1
Trailing on metrics
@joannagaines
Detailed Breakdown
@westelm
13.7M
Followers
80% ahead
2.7M
1.2K
Following
43% ahead
689
3.4K
Total Posts
57% ahead
7.8K
0.38%
Engagement Rate
52% ahead
0.18%
51.2K
Avg Likes
90% ahead
4.9K
475
Avg Comments
88% ahead
56
🏆 joannagaines5 - 1westelm

Advanced Metrics

Authority Score
Winner
73
Expert
@joannagaines
Reach25/25
Engagement3/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
68
Expert
@westelm
Reach22/25
Engagement1/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Celebrity

13.7M followers

Range: 10M+

@joannagaines

Mega

2.7M followers

Range: 1M-10M

@westelm

Influence Index
Winner
72
/ 100
@joannagaines
Influence Index
66
/ 100
@westelm

Engagement Quality

@joannagaines

0.38%

Benchmark: 0.1-0.2%

Low

@westelm

0.18%

Benchmark: 0.2-0.5%

Low

Following/Followers Ratio

@joannagaines

1:11.4K

Very influential

Excellent

@westelm

1:4K

Very influential

Excellent

Comment-to-Like Ratio

@joannagaines0.9%
@westelm1.1%

Higher = more thoughtful engagement

Virality Potential

@joannagaines3.7
@westelm1.8

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@joannagaines

0.25

Moderate

@westelm

2.86

Active

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

joannagaines42
westelm41
Difference: 1 points

Audience Quality Score

Quality of follower base

joannagaines42
westelm41
Difference: 1 points

Content Performance Index

Engagement per follower

joannagaines4
westelm2
Difference: 2 points

Overall Influence Index

Combined influence potential

joannagaines66
westelm50
Difference: 16 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Winner
Top post by @joannagaines

My forever home sweet home ❤️ Happy Anniversary @chipgaines #23

@joannagaines
328.5K
3.7K
Top post by @westelm

Welcome to the world of @emmachamberlain x West Elm, available now. Head to the link in our bio to shop 🍎

@westelm
48.7K
474
🏆 328.5K likesVS48.7K likes

joannagaines has 279.8K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@joannagaines

7

With Hashtags

5

Without Hashtags

Avg per post0.8
Avg Likes58.9K
Avg Comments619
Hashtags increase engagement
#magnoliajournal#fixerupper#23#magnoliasharedtable#silobration
@westelm

3

With Hashtags

9

Without Hashtags

Avg per post0.3
Avg Likes2.5K
Avg Comments50
Hashtags show no clear boost
#westelmpartner

@joannagaines has stronger hashtag impact

Engagement Trends

Stronger Trend
@joannagaines
Rising

+171.6%

Engagement shift

+171%

Likes

+271%

Comments

Older posts avg27.8K
Recent posts avg75.6K
@westelm
Falling

-90.4%

Engagement shift

-90%

Likes

-88%

Comments

Older posts avg9K
Recent posts avg868

@joannagaines shows better recent momentum

Posting Rhythm

@joannagaines

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Tuesday
Consistency41%

@westelm

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Monday
Consistency7%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@joannagaines leads in most key metrics.

The comparison shows @joannagaines outperforming @westelm most notably in Followers.

Followers

@joannagaines dominates in reach and follower volume.

Engagement Rate

@joannagaines delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @joannagaines vs @westelm

Specific questions about this head-to-head comparison

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