letterboxd
wired

Side-by-side Instagram profile comparison of Letterboxd vs WIRED. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@letterboxd

100

Excellent

Account Health

@wired

100

Excellent

Leader
Instagram profile picture of @letterboxd

Letterboxd

@letterboxd

Social film reviews and discovery. On the web, or install our apps for iOS, Android and Apple TV from your nearest app store. #letterboxd #movies

2.9M

Followers

56%

4.6K

Following

12.3K

Posts

50%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading
Instagram profile picture of @wired

WIRED

@wired

For Future Reference. Read our latest ⬇️

2.3M

Followers

44%

77

Following

12.5K

Posts

50%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing

Key Metrics Head-to-Head

@letterboxd
5
Winning on metrics
Competition
VS
Profile 1 Ahead
@wired
1
Trailing on metrics
@letterboxd
Detailed Breakdown
@wired
2.9M
Followers
23% ahead
2.3M
4.6K
Following
98% ahead
77
12.3K
Total Posts
2% ahead
12.5K
0.81%
Engagement Rate
75% ahead
0.20%
23.5K
Avg Likes
81% ahead
4.5K
168
Avg Comments
4% ahead
161
🏆 letterboxd5 - 1wired

Advanced Metrics

Authority Score
Winner
72
Expert
@letterboxd
Reach22/25
Engagement5/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
69
Expert
@wired
Reach22/25
Engagement2/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Mega

2.9M followers

Range: 1M-10M

@letterboxd

Mega

2.3M followers

Range: 1M-10M

@wired

Influence Index
Winner
69
/ 100
@letterboxd
Influence Index
66
/ 100
@wired

Engagement Quality

@letterboxd

0.81%

Benchmark: 0.2-0.5%

Low

@wired

0.20%

Benchmark: 0.2-0.5%

Low

Following/Followers Ratio

@letterboxd

0.0016

Very influential

Excellent

@wired

1:29.5K

Very influential

Excellent

Comment-to-Like Ratio

@letterboxd0.7%
@wired3.6%

Higher = more thoughtful engagement

Virality Potential

@letterboxd8.0
@wired2.0

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@letterboxd

4.19

Active

@wired

5.50

Active

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

letterboxd45
wired41
Difference: 4 points

Audience Quality Score

Quality of follower base

letterboxd45
wired41
Difference: 4 points

Content Performance Index

Engagement per follower

letterboxd8
wired2
Difference: 6 points

Overall Influence Index

Combined influence potential

letterboxd65
wired49
Difference: 16 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Winner
Top post by @letterboxd

What's a queer film or TV show that brings you joy? 🏳️‍🌈 We’re kicking off Pride Month featuring answers from Kristen Stewart, Katie Gavin of MUNA, Imogen Poots, François Arnaud, Mark Indelicato, Jane Schoenbrun, Alessandra Lacorazza, River Gallo, Annapurna Sriram, Raini Rodriguez, Kelly Marie Tran, Bowen Yang, Brandon Flynn, James Sweeney, Michael Benjamin and Frankie Grande. Watch more at the link in bio. #Letterboxd #PrideMonth

@letterboxd
115.3K
1.1K
Top post by @wired

The news business isn’t just any business — it serves a vital role in our democracy, recognized by the First Amendment. But media outlets can’t serve that role if they’re bankrupt. And as a result, news readers often find themselves blocked by paywalls from reading important stories about government business. "That experience is particularly frustrating for readers who are unable to access the groundbreaking investigative reports outlets like Wired magazine have been publishing, particularly over the first couple months of the Trump administration," the Freedom of the Press Foundation release reads. "Fortunately, Wired has a solution — it’s going to stop paywalling articles that are primarily based on public records obtained through the Freedom of Information Act." Access to journalism based on public records is more important than ever at this moment, with government websites and records disappearing, DOGE doing its best to operate outside the public’s view, and the National Archive in disarray. We’re excited to be the first publication to partner with @freedomofthepressfoundation to offer this for our new coverage. And if you want to support our journalism directly, you can do so by tapping the 🔗 in bio to subscribe.

@wired
23.9K
653
🏆 115.3K likesVS23.9K likes

letterboxd has 91.4K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@letterboxd

5

With Hashtags

7

Without Hashtags

Avg per post1.3
Avg Likes29.9K
Avg Comments282
Hashtags increase engagement
#letterboxd#videostore#rentmovies#movienight#adriaarjona
@wired

1

With Hashtags

11

Without Hashtags

Avg per post0.2
Avg Likes1K
Avg Comments11
Hashtags show no clear boost
#uncannyvalley#thebiginterview

@letterboxd has stronger hashtag impact

Engagement Trends

@letterboxd
Falling

-58.2%

Engagement shift

-58%

Likes

-63%

Comments

Older posts avg33.4K
Recent posts avg13.9K
Stronger Trend
@wired
Falling

-40.7%

Engagement shift

-41%

Likes

-42%

Comments

Older posts avg5.8K
Recent posts avg3.4K

@wired shows better recent momentum

Posting Rhythm

@letterboxd

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Tuesday
Consistency19%

@wired

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Tuesday
Consistency4%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@letterboxd leads in most key metrics.

The comparison shows @letterboxd outperforming @wired most notably in Followers.

Followers

@letterboxd dominates in reach and follower volume.

Engagement Rate

@letterboxd delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @letterboxd vs @wired

Specific questions about this head-to-head comparison

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