lushcosmetics
maccosmetics

Side-by-side Instagram profile comparison of Lush Cosmetics North America vs M·A·C Cosmetics. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@lushcosmetics

65

Good

Account Health

@maccosmetics

100

Excellent

3.7M

Followers

14%

0

Following

9

Posts

0%

F/F Ratio1:0.0

Healthy ratio

Content DensityLow
Activity StatusPublic
Comparison📉 Trailing
Leader
Instagram profile picture of @maccosmetics

M·A·C Cosmetics

@maccosmetics

All Ages, All Races, All Genders

23.4M

Followers

86%

1.4K

Following

3.1K

Posts

100%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading

Key Metrics Head-to-Head

@lushcosmetics
0
Trailing on metrics
Competition
VS
Profile 2 Ahead
@maccosmetics
6
Winning on metrics
@lushcosmetics
Detailed Breakdown
@maccosmetics
3.7M
Followers
84% ahead
23.4M
0
Following
100% ahead
1.4K
9
Total Posts
100% ahead
3.1K
-0.00%
Engagement Rate
100% ahead
0.04%
-1
Avg Likes
100% ahead
8.3K
0
Avg Comments
100% ahead
132
lushcosmetics0 - 6🏆 maccosmetics

Advanced Metrics

Authority Score
52
Established
@lushcosmetics
Reach22/25
Engagement-1/30
Ratio20/20
Consistency1/15
Verification10/10
Authority Score
Winner
70
Expert
@maccosmetics
Reach25/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Mega

3.7M followers

Range: 1M-10M

@lushcosmetics

Celebrity

23.4M followers

Range: 10M+

@maccosmetics

Influence Index
65
/ 100
@lushcosmetics
Influence Index
Winner
70
/ 100
@maccosmetics

Engagement Quality

@lushcosmetics

-0.00%

Benchmark: 0.2-0.5%

Low

@maccosmetics

0.04%

Benchmark: 0.1-0.2%

Low

Following/Followers Ratio

@lushcosmetics

1:InfinityM

Very influential

Excellent

@maccosmetics

1:16.8K

Very influential

Excellent

Comment-to-Like Ratio

@lushcosmetics0.0%
@maccosmetics1.6%

Higher = more thoughtful engagement

Virality Potential

@lushcosmetics-0.0
@maccosmetics0.4

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@lushcosmetics

0.00

Low

@maccosmetics

0.13

Moderate

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

lushcosmetics19
maccosmetics40
Difference: 21 points

Audience Quality Score

Quality of follower base

lushcosmetics40
maccosmetics40

Content Performance Index

Engagement per follower

lushcosmetics0
maccosmetics0
Difference: 0 points

Overall Influence Index

Combined influence potential

lushcosmetics38
maccosmetics61
Difference: 23 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @lushcosmetics

On Black Friday 2021, following the release of the Facebook Files (which revealed how much Meta knew about the very real harms being caused by their platforms and yet were doing nothing about it), Lush signed out of Instagram, Facebook, TikTok and Snapchat until these platforms took action to provide a safer environment for users. Two years on, has Meta cleaned up its act? Sadly but perhaps not surprisingly, no. Deliberately-addictive algorithms are still filling our feeds with harmful content and misinformation to drive engagement. Meanwhile their surveillance-for-profit business model – one that underpins all the 'Big Tech' companies – tracks our every move and sells our data, making them untold billions. That's why we're campaigning for legislative change that puts the control back in the hands of the people. We've teamed up with People vs Big Tech – a decentralised movement challenging the power and abuses of the Big Tech giants. Introducing The Cloud bath bomb, with 100% of the sales price (minus government taxes) going to People vs Big Tech to fund vital campaigning that takes their message directly to those who hold the power to change the system. Don't lose your head in the cloud. There's a brighter future ahead. Hit the link in bio to join the #BigTechRebellion — Friendly note: we're not back on Instagram. If you'd like to contact us, our Customer Care team will be happy to help here: Phone: 1-888-733-5874 SMS: 1-888-733-5874 Email: [email protected] Live Chat: lush.com & the Lush app

@lushcosmetics
-1
0
Winner
Top post by @maccosmetics

EVERYONE GET MORE GAY RIGHT NOW. Happy Pride from MAC 🏳️‍🌈🏳️‍⚧️ Celebrating all ages, all races, all genders – always.

@maccosmetics
26K
355
-1 likesVS26K likes 🏆

maccosmetics has 26K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@lushcosmetics

9

With Hashtags

0

Without Hashtags

Avg per post1.0
Avg Likes-1
Avg Comments0
Every post includes hashtags
#bigtechrebellion
@maccosmetics

6

With Hashtags

6

Without Hashtags

Avg per post0.5
Avg Likes7.1K
Avg Comments148
Hashtags show no clear boost
#macsquirt#maclovespride#maclipcombo#maczine

@lushcosmetics has stronger hashtag impact

Engagement Trends

Stronger Trend
@lushcosmetics
Stable

+0.0%

Engagement shift

+0%

Likes

+0%

Comments

Older posts avg-1
Recent posts avg-1
@maccosmetics
Falling

-63.0%

Engagement shift

-63%

Likes

-67%

Comments

Older posts avg12.3K
Recent posts avg4.5K

@lushcosmetics shows better recent momentum

Posting Rhythm

@lushcosmetics

Posts/Week
9.0
Avg Days Between Posts
0.0
Most Active Day
Friday
Consistency70%

@maccosmetics

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Wednesday
Consistency51%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@maccosmetics leads in most key metrics.

The comparison shows @maccosmetics outperforming @lushcosmetics most notably in Followers.

Followers

@maccosmetics dominates in reach and follower volume.

Engagement Rate

@maccosmetics delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

Popular Intelligence Delta

Popular Comparisons

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Results FAQ

FAQ: @lushcosmetics vs @maccosmetics

Specific questions about this head-to-head comparison

Still have questions?

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