Side-by-side Instagram profile comparison of Martha Stewart vs Studio McGee. Followers, engagement, activity, and performance compared.
Profile Overview
Account size, health metrics, and growth indicators
Account Health
@marthastewart
100
Excellent
Account Health
@studiomcgee
100
Excellent
5.9M
Followers
59%
515
Following
13.2K
Posts
67%
Healthy ratio
Studio McGee
@studiomcgee
Designing homes and making life beautiful. Shop our collection @mcgeeandco. See us @netflix @masterclass @youtube. NYT Best Seller The Art of Home.
4.1M
Followers
41%
2.9K
Following
6.4K
Posts
33%
Healthy ratio
Key Metrics Head-to-Head
Advanced Metrics
Account Tier
5.9M followers
Range: 1M-10M
@marthastewart
4.1M followers
Range: 1M-10M
@studiomcgee
Engagement Quality
@marthastewart
0.07%
Benchmark: 0.2-0.5%
@studiomcgee
0.13%
Benchmark: 0.2-0.5%
Following/Followers Ratio
@marthastewart
1:11.5K
Very influential
@studiomcgee
1:1.4K
Very influential
Comment-to-Like Ratio
Higher = more thoughtful engagement
Virality Potential
Engagement per 1K followers (0-100 scale)
Content Density(posts per 1K followers)
@marthastewart
2.23
Active@studiomcgee
1.59
ActiveJolygram Intelligence Metrics
Advanced analytics combining reach, engagement, content quality, and growth patterns
Growth Velocity Index
Recent growth momentum
Audience Quality Score
Quality of follower base
Content Performance Index
Engagement per follower
Overall Influence Index
Combined influence potential
Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.
Top Posts
As the “original influencer,” Martha is usually ahead of the trends—and the viral dot cake is no exception. Since the cakes went viral, many local bakeries in New York City and online creators have made their own versions. But in 2015, on an episode of “Martha Bakes,” Martha shared how to make this colorful, sprinkle-packed treat long before its current viral moment in 2026. Follow along as Martha makes this impressive dessert and learn more about the trend at the link in our bio.
Introducing Willow Creek Estate. Inspired by the rugged beauty of Park City and balanced with a softer, more refined point of view, this home was designed to feel as though it has evolved over time, layered with warmth, elegance, and rustic character. Watch the full home tour at our link in bio. Builder: @bigcanyonhomesinc Architect: @harthowerton
studiomcgee has 5K more likes on their top post
Hashtag Strategy
1
With Hashtags
11
Without Hashtags
1
With Hashtags
11
Without Hashtags
@marthastewart has stronger hashtag impact
Engagement Trends
+30.5%
Engagement shift
Likes
Comments
-57.9%
Engagement shift
Likes
Comments
@marthastewart shows better recent momentum
Posting Rhythm
@marthastewart
@studiomcgee
Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.
Expert Verdict
Overall Verdict:
@studiomcgee delivers higher engagement relative to audience size.
Followers
@marthastewart dominates in reach and follower volume.
Engagement Rate
@studiomcgee delivers higher engagement relative to audience size.
Quick Summary
Data updated based on recent public posts.
Popular Comparisons
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FAQ: @marthastewart vs @studiomcgee
Specific questions about this head-to-head comparison
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