maybelline
ysl

Side-by-side Instagram profile comparison of Maybelline New York vs SAINT LAURENT. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@maybelline

100

Excellent

Account Health

@ysl

100

Excellent

Instagram profile picture of @maybelline

Maybelline New York

@maybelline

💄Maybe it’s Maybelline 📍Born in New York 🔗Discover mental health resources ⬇️

12.6M

Followers

48%

1.5K

Following

2K

Posts

39%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing
Leader
Instagram profile picture of @ysl

SAINT LAURENT

@ysl

The official Saint Laurent Instagram account. @saintlaurentbabylone @sushiparkparis

13.7M

Followers

52%

3

Following

3.2K

Posts

61%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading

Key Metrics Head-to-Head

@maybelline
2
Trailing on metrics
Competition
VS
Profile 2 Ahead
@ysl
4
Winning on metrics
@maybelline
Detailed Breakdown
@ysl
12.6M
Followers
8% ahead
13.7M
1.5K
Following
100% ahead
3
2K
Total Posts
37% ahead
3.2K
0.04%
Engagement Rate
62% ahead
0.11%
4.6K
Avg Likes
69% ahead
14.6K
540
Avg Comments
80% ahead
107
maybelline2 - 4🏆 ysl

Advanced Metrics

Authority Score
70
Expert
@maybelline
Reach25/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
Winner
71
Expert
@ysl
Reach25/25
Engagement1/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Celebrity

12.6M followers

Range: 10M+

@maybelline

Celebrity

13.7M followers

Range: 10M+

@ysl

Influence Index
70
/ 100
@maybelline
Influence Index
Winner
71
/ 100
@ysl

Engagement Quality

@maybelline

0.04%

Benchmark: 0.1-0.2%

Low

@ysl

0.11%

Benchmark: 0.1-0.2%

Low

Following/Followers Ratio

@maybelline

1:8.4K

Very influential

Excellent

@ysl

1:4.6M

Very influential

Excellent

Comment-to-Like Ratio

@maybelline11.7%
@ysl0.7%

Higher = more thoughtful engagement

Virality Potential

@maybelline0.4
@ysl1.1

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@maybelline

0.16

Moderate

@ysl

0.23

Moderate

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

maybelline40
ysl41
Difference: 1 points

Audience Quality Score

Quality of follower base

maybelline40
ysl41
Difference: 1 points

Content Performance Index

Engagement per follower

maybelline0
ysl1
Difference: 1 points

Overall Influence Index

Combined influence potential

maybelline53
ysl65
Difference: 12 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @maybelline

Try this spiked bottom lash hack. @annakozlovaugc uses Sky High Mascara for elongated lashes, then a tweezer to create defined, spiked clusters.

@maybelline
11.6K
171
Winner
Top post by @ysl

Fall 26⁣ by Anthony Vaccarello⁣ ⁣ Photographed by Mark Kean⁣ ⁣ The collection is now available in stores.⁣ See more at ysl.com⁣ ⁣ #YSL #YvesSaintLaurent #SaintLaurent⁣ @anthonyvaccarello⁣ @markrkean ⁣

@ysl
24.1K
156
11.6K likesVS24.1K likes 🏆

ysl has 12.4K more likes on their top post

Hashtag Strategy

@maybelline

1

With Hashtags

11

Without Hashtags

Avg per post0.2
Avg Likes7.2K
Avg Comments75
Hashtags increase engagement
#maybellinepartner#bravetogether
Stronger Hashtag Use
@ysl

12

With Hashtags

0

Without Hashtags

Avg per post3.0
Avg Likes14.6K
Avg Comments107
Hashtags increase engagement
#ysl#yvessaintlaurent#saintlaurent

@ysl has stronger hashtag impact

Engagement Trends

Stronger Trend
@maybelline
Rising

+24.8%

Engagement shift

+55%

Likes

-89%

Comments

Older posts avg4.6K
Recent posts avg5.7K
@ysl
Falling

-30.0%

Engagement shift

-30%

Likes

-28%

Comments

Older posts avg17.3K
Recent posts avg12.1K

@maybelline shows better recent momentum

Posting Rhythm

@maybelline

Posts/Week
12.0
Avg Days Between Posts
0.1
Most Active Day
Monday
Consistency4%

@ysl

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Wednesday
Consistency53%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@ysl leads in most key metrics.

The comparison shows @ysl outperforming @maybelline most notably in Engagement Rate.

Followers

@ysl dominates in reach and follower volume.

Engagement Rate

@ysl delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @maybelline vs @ysl

Specific questions about this head-to-head comparison

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