Side-by-side Instagram profile comparison of The New York Times vs Rolling Stone. Followers, engagement, activity, and performance compared.
Profile Overview
Account size, health metrics, and growth indicators
Account Health
@nytimes
100
Excellent
Account Health
@rollingstone
100
Excellent
20.1M
Followers
70%
632
Following
24.2K
Posts
61%
Healthy ratio
Rolling Stone
@rollingstone
8.6M
Followers
30%
631
Following
15.7K
Posts
39%
Healthy ratio
Key Metrics Head-to-Head
Advanced Metrics
Account Tier
20.1M followers
Range: 10M+
@nytimes
8.6M followers
Range: 1M-10M
@rollingstone
Engagement Quality
@nytimes
0.15%
Benchmark: 0.1-0.2%
@rollingstone
0.92%
Benchmark: 0.2-0.5%
Following/Followers Ratio
@nytimes
1:31.8K
Very influential
@rollingstone
1:13.6K
Very influential
Comment-to-Like Ratio
Higher = more thoughtful engagement
Virality Potential
Engagement per 1K followers (0-100 scale)
Content Density(posts per 1K followers)
@nytimes
1.20
Active@rollingstone
1.83
ActiveJolygram Intelligence Metrics
Advanced analytics combining reach, engagement, content quality, and growth patterns
Growth Velocity Index
Recent growth momentum
Audience Quality Score
Quality of follower base
Content Performance Index
Engagement per follower
Overall Influence Index
Combined influence potential
Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.
Top Posts
As soon as we decided to make a list of the 30 greatest living American songwriters, we could guess how readers would respond to the results: with a combination of enthusiasm and outrage, quickly letting us know which of their favorites we had unconscionably forgotten. We didn’t want all that passion to go undocumented. So we invited readers to assemble their own list in a formal poll. More than 25,000 ballots were cast, producing nearly 12,000 distinct choices. We spent weeks combing through the votes to tabulate the results. Finally, here they are: the top 100 songwriters, according to our readers. They’re annotated throughout with facts, testimonials and interesting patterns we noticed in the data. Read more about the list and the songwriters voters think we missed at the link in our bio.
Presenting Rolling Stone’s biggest cover ever: @bts.bighitofficial for May 2026 💜 How did the world’s biggest band reclaim their crown? By overcoming doubt & returning to their roots on an adventurous album. Our issue features eight different covers: one featuring #BTS, and one for each member. For today’s cover story, #방탄소년단 sat down with @hiattb for a deep dive about their new album and reuniting. Come back tomorrow (and each day after) for a solo cover real + new video interview + new cover story. ON SALE NOW: The ‘BTS: The Cover Collection’ brings all 8 covers together in one set, the best way to secure the full collection. Tap to shop, while supplies last. Writer @hiattb Photographer @pakbae Editors in Chief @seanfwoods & @shirleyhalperin Executive Music Editor Christian Hoard Creative Director @joe_hutchinson Director of Photography @jennsantana Director of Social & Video @waiss_aramesh Associate Director of Social Media @leahluser Executive Producer @chriskimfilm Producer/colorist @mitchsaavedra Senior Product Designer @nthompson89 Senior Visuals Editor @photoeditorjoe Styling @yeyewrks Hair @bit.boot_hansom @bit.boot_kimhwayeon @ozikc Makeup @da_a_reum @shinae.lee Set Designer @yeabyul Production by @_nuhana Nuhana Executive Producer @sooh_hwang Nuhana Producers Producer @sebbbing @Kalegno Nuhana Line Producer @_justcallmecherry RS video DoP @mikebeechfilm Gaffer/Camera Operator Wonman Kim Camera Operators: Byeong Hwi Min, Churl Gwon, Hyunsuh Paik DIT: Jiwoon Lee Sound operator: Min Jae Lee Digital Technician Huijin Kim Post-Production @glossnewyork Photo Assistance: Soojung Oh, Minhyuk Lee, Minjun Kim, Jihyun Oh, Juwan Kang, Junhyung Yang Set Design assistance: Sohyun Won, Yunseon Choi, Junhyuk Sim Production assistant Seohyun Yoon
rollingstone has 662.3K more likes on their top post
Hashtag Strategy
1
With Hashtags
11
Without Hashtags
1
With Hashtags
11
Without Hashtags
@rollingstone has stronger hashtag impact
Engagement Trends
-68.2%
Engagement shift
Likes
Comments
-94.5%
Engagement shift
Likes
Comments
@nytimes shows better recent momentum
Posting Rhythm
@nytimes
@rollingstone
Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.
Expert Verdict
Overall Verdict:
@rollingstone delivers higher engagement relative to audience size.
Followers
@nytimes dominates in reach and follower volume.
Engagement Rate
@rollingstone delivers higher engagement relative to audience size.
Quick Summary
Data updated based on recent public posts.
Popular Comparisons
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FAQ: @nytimes vs @rollingstone
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