people
vanityfair

Side-by-side Instagram profile comparison of People Magazine vs VANITY FAIR. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@people

100

Excellent

Account Health

@vanityfair

100

Excellent

Leader
Instagram profile picture of @people

People Magazine

@people

The #1 source for celebrity news and inspiring stories. ✨ Link in bio below ⬇️

14.7M

Followers

60%

1.4K

Following

64.7K

Posts

82%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading
Instagram profile picture of @vanityfair

VANITY FAIR

@vanityfair

The official Instagram of Vanity Fair

9.8M

Followers

40%

1.1K

Following

14.6K

Posts

18%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing

Key Metrics Head-to-Head

@people
4
Winning on metrics
Competition
VS
Profile 1 Ahead
@vanityfair
2
Trailing on metrics
@people
Detailed Breakdown
@vanityfair
14.7M
Followers
33% ahead
9.8M
1.4K
Following
20% ahead
1.1K
64.7K
Total Posts
78% ahead
14.6K
0.07%
Engagement Rate
58% ahead
0.18%
10.5K
Avg Likes
39% ahead
17.2K
440
Avg Comments
54% ahead
204
🏆 people4 - 2vanityfair

Advanced Metrics

Authority Score
Winner
70
Expert
@people
Reach25/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
68
Expert
@vanityfair
Reach22/25
Engagement1/30
Ratio20/20
Consistency15/15
Verification10/10

Account Tier

Celebrity

14.7M followers

Range: 10M+

@people

Mega

9.8M followers

Range: 1M-10M

@vanityfair

Influence Index
Winner
70
/ 100
@people
Influence Index
66
/ 100
@vanityfair

Engagement Quality

@people

0.07%

Benchmark: 0.1-0.2%

Low

@vanityfair

0.18%

Benchmark: 0.2-0.5%

Low

Following/Followers Ratio

@people

1:10.9K

Very influential

Excellent

@vanityfair

1:9.1K

Very influential

Excellent

Comment-to-Like Ratio

@people4.2%
@vanityfair1.2%

Higher = more thoughtful engagement

Virality Potential

@people0.7
@vanityfair1.8

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@people

4.41

Active

@vanityfair

1.48

Active

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

people40
vanityfair41
Difference: 1 points

Audience Quality Score

Quality of follower base

people40
vanityfair41
Difference: 1 points

Content Performance Index

Engagement per follower

people1
vanityfair2
Difference: 1 points

Overall Influence Index

Combined influence potential

people65
vanityfair66
Difference: 1 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @people

#KaramoBrown is reflecting on a scene in #QueerEye that appeared calculated to make him feel unsafe and uncomfortable. Watch the full interview at the link in our bio or comment “Karamo” and we’ll DM you the link.

@people
43.5K
1.6K
Winner
Top post by @vanityfair

It was the day before his first match at the Miami Open, and @carlitosalcarazz had given over a fraction of his morning for this Vanity Fair cover shoot and interview. Prior to his arrival on set, there was some anxiety in the air. But it cleared once he walked in. There are, of course, readily available clips online of the player being a gent: sweeping clay courts himself after practice rounds, greeting staffers and fellow players with the same warmth. And yet it’s hard to prepare for Alcaraz’s disarming niceness. On the court, when he hears his fans cheer, Alcaraz points to his ear to encourage them to scream louder. He vigorously huffs and puffs and assuredly kicks his racket in between serves. In person, Alcaraz is more gentle than he lets his professional persona reveal. He’s tennis’s greatest contemporary showman. Read @eljosecriales’s full cover story on the young tennis phenom at our link in bio. Photographer @ethanjamesgreen Fashion Editor @dara._ Hair @tamastuzes Makeup @emikaneko Set Design @tuna.bird Production @selectservices

@vanityfair
66.2K
703
43.5K likesVS66.2K likes 🏆

vanityfair has 22.7K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@people

8

With Hashtags

4

Without Hashtags

Avg per post1.4
Avg Likes12.7K
Avg Comments469
Hashtags increase engagement
#karamobrown#queereye#peopleapp#camillekostek#wagworld
@vanityfair

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags show no clear boost

@people has stronger hashtag impact

Engagement Trends

Stronger Trend
@people
Falling

-12.1%

Engagement shift

-13%

Likes

+6%

Comments

Older posts avg11.7K
Recent posts avg10.3K
@vanityfair
Falling

-90.2%

Engagement shift

-90%

Likes

-80%

Comments

Older posts avg31.7K
Recent posts avg3.1K

@people shows better recent momentum

Posting Rhythm

@people

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Wednesday
Consistency10%

@vanityfair

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Tuesday
Consistency5%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@vanityfair delivers higher engagement relative to audience size.

The comparison shows @people outperforming @vanityfair most notably in Followers.

Followers

@people dominates in reach and follower volume.

Engagement Rate

@vanityfair delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @people vs @vanityfair

Specific questions about this head-to-head comparison

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Popular Comparisons: @people vs @vanityfair

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