sephora
skkn

Side-by-side Instagram profile comparison of Sephora vs SKKN BY KIM. Followers, engagement, activity, and performance compared.

VS

Profile Overview

Account size, health metrics, and growth indicators

Account Health

@sephora

100

Excellent

Account Health

@skkn

95

Excellent

Leader
Instagram profile picture of @sephora

Sephora

@sephora

We Belong to Something Beautiful

22.7M

Followers

81%

1.1K

Following

8.7K

Posts

90%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison🔝 Leading
Instagram profile picture of @skkn

SKKN BY KIM

@skkn

A new era of beauty by @kimkardashian

5.3M

Followers

19%

40

Following

974

Posts

10%

F/F Ratio1:0.0

Healthy ratio

Content DensityHigh
Activity StatusPublic
Comparison📉 Trailing

Key Metrics Head-to-Head

@sephora
5
Winning on metrics
Competition
VS
Profile 1 Ahead
@skkn
1
Trailing on metrics
@sephora
Detailed Breakdown
@skkn
22.7M
Followers
77% ahead
5.3M
1.1K
Following
96% ahead
40
8.7K
Total Posts
89% ahead
974
0.03%
Engagement Rate
72% ahead
0.12%
6.3K
Avg Likes
4% ahead
6K
1.3K
Avg Comments
93% ahead
91
🏆 sephora5 - 1skkn

Advanced Metrics

Authority Score
Winner
70
Expert
@sephora
Reach25/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
66
Expert
@skkn
Reach22/25
Engagement1/30
Ratio20/20
Consistency13/15
Verification10/10

Account Tier

Celebrity

22.7M followers

Range: 10M+

@sephora

Mega

5.3M followers

Range: 1M-10M

@skkn

Influence Index
Winner
70
/ 100
@sephora
Influence Index
66
/ 100
@skkn

Engagement Quality

@sephora

0.03%

Benchmark: 0.1-0.2%

Low

@skkn

0.12%

Benchmark: 0.2-0.5%

Low

Following/Followers Ratio

@sephora

1:21.6K

Very influential

Excellent

@skkn

1:131.6K

Very influential

Excellent

Comment-to-Like Ratio

@sephora20.0%
@skkn1.5%

Higher = more thoughtful engagement

Virality Potential

@sephora0.3
@skkn1.1

Engagement per 1K followers (0-100 scale)

Content Density(posts per 1K followers)

@sephora

0.39

Moderate

@skkn

0.18

Moderate

Jolygram Intelligence Metrics

Advanced analytics combining reach, engagement, content quality, and growth patterns

Growth Velocity Index

Recent growth momentum

sephora40
skkn41
Difference: 1 points

Audience Quality Score

Quality of follower base

sephora40
skkn41
Difference: 1 points

Content Performance Index

Engagement per follower

sephora0
skkn1
Difference: 1 points

Overall Influence Index

Combined influence potential

sephora59
skkn54
Difference: 5 points

Intelligence Metrics provide deeper insights into creator effectiveness, audience quality, and growth momentum beyond basic follower counts. These metrics help identify authentic influence and sustainable growth patterns.

Top Posts

Top post by @sephora

Small pic, BIG news: My Sephora Storefront is live! Content creators can now get rewarded for sharing beauty recs. Apply at the link in bio.

@sephora
17.6K
13.9K
Winner
Top post by @skkn

We’re excited to announce SKIMS has acquired SKKN by Kim! Enjoy your favorite SKKN essentials for a limited time as we prepare to relaunch under the SKIMS brand. For SKKN order questions, contact customer service at skknbykim.com. Follow @SKIMS for updates while we work to create something new.

@skkn
29.8K
530
17.6K likesVS29.8K likes 🏆

skkn has 12.2K more likes on their top post

Hashtag Strategy

Stronger Hashtag Use
@sephora

5

With Hashtags

7

Without Hashtags

Avg per post0.4
Avg Likes8.6K
Avg Comments150
Hashtags increase engagement
#sephorasquad#happypridemonth
@skkn

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags show no clear boost

@sephora has stronger hashtag impact

Engagement Trends

@sephora
Falling

-79.4%

Engagement shift

-75%

Likes

-98%

Comments

Older posts avg12.4K
Recent posts avg2.6K
Stronger Trend
@skkn
Falling

-27.2%

Engagement shift

-27%

Likes

-41%

Comments

Older posts avg7.1K
Recent posts avg5.2K

@skkn shows better recent momentum

Posting Rhythm

@sephora

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Tuesday
Consistency4%

@skkn

Posts/Week
12.0
Avg Days Between Posts
0.0
Most Active Day
Monday
Consistency62%

Consistency score reflects regularity of posting. Higher = more reliable schedule for audience.

Expert Verdict

Overall Verdict:

@skkn delivers higher engagement relative to audience size.

The comparison shows @sephora outperforming @skkn most notably in Followers.

Followers

@sephora dominates in reach and follower volume.

Engagement Rate

@skkn delivers higher engagement relative to audience size.

Quick Summary

Data updated based on recent public posts.

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Results FAQ

FAQ: @sephora vs @skkn

Specific questions about this head-to-head comparison

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